Skip to content
Get started free

Company profile · Retail banking · Advertiser

U.S. Bank ads: 3,770 Meta ads, 345 active in the last 14 days

U.S. Bank runs 3,770 Meta ads, 345 active in the last 14 days to 13 Nov 2026, in 138 countries. Spytrend collects these observed ads directly from the Meta Ad Library; the counts describe advertising activity, not ad costs or sales.

First seen advertising on Meta in March 2026, mostly from its page “U.S. Bank”, with ads that lead to usbank.com.

Website
usbank.com
Category
Retail banking
Advertises on
Meta

345 ads active in the last 14 days to 13 Nov 2026 Ad data of 13 Nov 2026Page updated 13 Nov 2026 What this data is and how we count itAd Examples

U.S. Bank's ad metrics

How many ads does U.S. Bank run? 3,770 Meta ads, 345 active in the last 14 days to 13 Nov 2026. Every number on this page comes from ads that lead to usbank.com, collected since 1 Mar 2026. Spytrend counts ads, not ad spend and not impressions.

Total ads3,770Meta ads that lead to usbank.com, since 1 Mar 2026
Facebook pages
2
Landing sites
4
Unique creatives
487
Longest-lived ad
630 days
First seen Mar 2026 · new ads in 9 of 9 months
  1. Mar
  2. Apr
  3. May
  4. Jun
  5. Jul
  6. Aug
  7. Sep
  8. Oct
  9. Nov
Active in the last 14 days3459% of all its ads are active in the last 14 days to 13 NovLaunched+5616% of the ads active in the last 14 days started 7–13 NovCountries138
  1. United States27%
  2. Mexico3%
  3. India2%
Share of ad placements · +135 more countriesVideo ads61%Video 2,300Image 1,456
U.S. Bank, Meta ads that lead to usbank.com · data of 13 Nov 2026
Metric Value What it counts
Total ads 3,770 Every ad whose link leads to the domain or a subdomain, including partner pages, since 1 Mar 2026
Active in the last 14 days 345 Found in the Meta Ad Library as active in the last 14 days to 13 Nov 2026, 9% of all its ads
Launched 56 Launched 7–13 Nov 2026, 16% of the ads active in the last 14 days
Unique creatives 487 Different images and videos behind the ads, duplicates matched
Longest-lived ad 630 days From its first to its last launch date in our data
Countries 138 An ad shown in two countries counts in both; 20 countries had ads active in the last 14 days
Video share 61% 2,300 video ads against 1,456 image ads, all ads with stored media
Facebook pages 2 Pages that ran ads leading to U.S. Bank's sites, partner pages included
Landing sites 4 Domains and subdomains the ads lead to; usbank.com takes the most

What changed in the last 90 days

What changed in U.S. Bank's ads over the last 90 days? Last 90 days (16 Aug – 13 Nov) against the 90 days before (18 May – 15 Aug), next to similar companies.

−100% new-ad placements in 19 countries · peers +5%

U.S. Bank's ad placements in 19 countries fell 100% in 90 days

Ad placements in Mexico, India, Canada, the United Kingdom, Spain, Nigeria, Japan, France, Italy, the Dominican Republic, Turkey, South Korea, Germany, Colombia, Australia, the Philippines, Greece, Vietnam and the Netherlands fell from 2,743 to 9 (an ad in two of these countries counts twice). The similar companies changed by a median +5% in the same countries. 99% of its new ads ran in the United States, against 97% in the 90 days before.

How we computed this
FindingAd placements in Mexico, India, Canada, the United Kingdom, Spain, Nigeria, Japan, France, Italy, the Dominican Republic, Turkey, South Korea, Germany, Colombia, Australia, the Philippines, Greece, Vietnam and the Netherlands fell from 2,743 to 9 (an ad in two of these countries counts twice). The similar companies changed by a median +5% in the same countries. 99% of its new ads ran in the United States, against 97% in the 90 days before.
Check9 ÷ 2,743 = 0.003; peers median 1.05 over 15 peers
Rulecountries with >= 100 ads in w1 and ads(w2) ÷ ads(w1) <= 0.25; shown when >= 300 ads in w1 and the peers' median ratio in the same countries >= 0.5 (so it is not a collection change). An ad in two countries counts in both.
DataMeta ads that lead to usbank.com, by launch date. Periods 2026-05-18 … 2026-08-15 and 2026-08-16 … 2026-11-13. Spytrend ad data of 13 Nov 2026 · insights-v1
+8 pts video share of new ads · peers −0.0 pts

U.S. Bank's video share rose 8 points in 90 days

Video took 69% of its new ads with media, against 61% in the 90 days before. The similar companies moved a median −0.0 points.

How we computed this
FindingVideo took 69% of its new ads with media, against 61% in the 90 days before. The similar companies moved a median −0.0 points.
Check529 ÷ 868 = 60.9% → 1,031 ÷ 1,501 = 68.7%; peer median -0.0 pts
Rulevideo share = video ÷ (video + image); shown when |change − peer median change| >= 5 points and media coverage >= 80 % in both windows
DataMeta ads that lead to usbank.com, by launch date. Periods 2026-05-18 … 2026-08-15 and 2026-08-16 … 2026-11-13. Spytrend ad data of 13 Nov 2026 · insights-v1

U.S. Bank launches 17 new ads a day

How often does U.S. Bank launch new ads? 2,383 ads in 180 days, 1,501 in 90 and 389 in the last 30. The busiest single day was 21 Oct 2026, with 222 new ads.

U.S. BankSimilar companies, median (20), scaled to U.S. Bank

010020030015 Oct22 Oct29 Oct5 Nov12 Nov

Metric: New ads by launch date · Period: 15 Oct – 13 Nov 2026 · Source: Spytrend Meta ad data, ads that lead to usbank.com. Counts of ads, not ad costs.

New ads
389
Per day
13
Busiest day
222 on 21 Oct
Days with new ads
20 of 30

U.S. BankSimilar companies, median (20), scaled to U.S. Bank

01002003001 Sep1 Oct1 Nov

Metric: New ads by launch date · Period: 16 Aug – 13 Nov 2026 · Source: Spytrend Meta ad data, ads that lead to usbank.com. Counts of ads, not ad costs.

New ads
1,501
Per day
17
Busiest day
222 on 21 Oct
Days with new ads
63 of 90

U.S. BankSimilar companies, median (20), scaled to U.S. Bank

01002003001 Jun1 Jul1 Aug1 Sep1 Oct1 Nov

Metric: New ads by launch date · Period: 18 May – 13 Nov 2026 · Source: Spytrend Meta ad data, ads that lead to usbank.com. Counts of ads, not ad costs.

New ads
2,383
Per day
13
Busiest day
222 on 21 Oct
Days with new ads
110 of 180
New ads by launch date · window ends 13 Nov 2026 · counts of ads, not ad spend
Period New ads Per day Busiest day Days with new ads
30 days 15 Oct – 13 Nov 389 13 222 21 Oct 20 of 30
90 days 16 Aug – 13 Nov 1,501 17 222 21 Oct 63 of 90
180 days 18 May – 13 Nov 2,383 13 222 21 Oct 110 of 180

Video makes 61% of U.S. Bank's ads

Which formats and buttons does U.S. Bank use? The 3,770 U.S. Bank ads counted by format, on the same data date, 13 Nov 2026.

Ads by format · all ads since 1 Mar 2026 and ads active in the last 14 days to 13 Nov 2026
Format Total ads Share of all ads Active in the last 14 days
Video2,30061%226
Image1,45639%119
No stored media140%0
Real ad creatives

Its most-used creative carried 63 ads

Which creatives does U.S. Bank reuse most? These three carried the most ads; the dates are the first launch of an ad with the creative (the day Spytrend first found one when Meta gives no start date) and the day Spytrend found the newest one.

Video U.S. Bank video ad, used in 63 ads, first launched 11 May 2026, newest ad found 2 Nov 2026

63 ads · video · first launched 11 May 2026 · newest ad found 2 Nov 2026

Open in Ad Research

Image U.S. Bank image ad, used in 49 ads, first launched 2 Apr 2026, newest ad found 25 Oct 2026

49 ads · image · first launched 2 Apr 2026 · newest ad found 25 Oct 2026

Open in Ad Research

Image U.S. Bank image ad, used in 44 ads, first launched 2 Apr 2026, newest ad found 25 Oct 2026

44 ads · image · first launched 2 Apr 2026 · newest ad found 25 Oct 2026

Open in Ad Research

See all 487 U.S. Bank creatives with the ads that use them

Ads ran in 138 countries; the United States has 27% of placements

Which countries do U.S. Bank's ads reach? In the last 90 days, 99% of new ads ran in the United States, up from 97%. Ads ran in the last 14 days in 20 of the countries shown. Showing 60 of 138 countries by placements. A placement is one ad shown in one country. The geography report counts 13,958 placements.

Top 10 countries by share of placements · all ads since 1 Mar 2026
Country Share of placements Active in the last 14 days
United States US27%332
Mexico MX3%8
India IN2%2
Canada CA2%1
United Kingdom GB2%2
Spain ES2%1
Nigeria NG2%1
Japan JP2%1
France FR2%0
Italy IT2%0
50 more countries by placements
Country Placements
Dominican Republic DO208
Turkey TR200
South Korea KR198
Germany DE195
Colombia CO180
Brazil BR174
Australia AU169
Philippines PH161
Greece GR150
Vietnam VN147
Netherlands NL146
Saudi Arabia SA140
Venezuela VE134
Jamaica JM134
United Arab Emirates AE126
Singapore SG122
Indonesia ID118
Peru PE116
Pakistan PK115
Switzerland CH111
Portugal PT110
Taiwan TW110
Ireland IE107
Thailand TH102
Ecuador EC101
Israel IL99
Costa Rica CR97
Egypt EG96
Croatia HR92
Hong Kong HK87
Poland PL86
Belgium BE85
Argentina AR84
Guatemala GT84
Czechia CZ83
Malaysia MY81
Sweden SE81
South Africa ZA81
Honduras HN79
Nepal NP77
Albania AL77
Serbia RS76
Qatar QA71
Bosnia and Herzegovina BA71
Denmark DK70
Austria AT69
Morocco MA68
Kenya KE66
Montenegro ME66
Djibouti DJ64
New ads by country · top 10 of the 137 countries with new ads in the last 180 days · last 90 days (16 Aug – 13 Nov 2026) against the 90 days before (18 May – 15 Aug) · an ad shown in two countries counts in both
Country Last 90 days 90 days before Change
United States1,488857+74%
Mexico5243−98%
Brazil398−97%
India2215−99%
Canada1196−99%
Australia1113−99%
United Arab Emirates179−99%
Indonesia175−99%
Honduras149−98%
United Kingdom0173−100%

“Cash back on spending” leads 25% of its ads active in the last 14 days

What do U.S. Bank's ad messages say? Spytrend analyzed 466 ads and identified 7 messages. We read the text of 466 U.S. Bank ads, which held 191 different texts. The message names below are our reading of those texts; the shares and the quotes come straight from the ads.

Message analysis through 12 Nov 2026 (page ad data through 13 Nov 2026) · share of all ads analyzed for U.S. Bank and of those active in the last 14 days of that period
Message What the ads say All read ads Active in the last 14 days
Cash back on spending The ads promise ongoing cash back on personal and business purchases, with some cards offering rewards in categories customers choose. “Power your business.​” 25% 25%
Flexible purchase financing The ads promote introductory interest savings on purchases and balance transfers so customers can fund plans and pay over time. “U.S. Bank Shield™ Visa® Card” 13% 24%
Simpler business banking The ads position integrated checking, payment processing, bill pay and payroll as ways to reduce banking work and keep business funds moving. “Open your account today.” 13% 16%
Better rewards together The ads encourage customers to pair checking and savings accounts to unlock stronger earnings, automatic rewards and fee waivers. “Bank Smartly with U.S. Bank” 12% 8%
Cash for opening accounts The ads lead with cash incentives for opening business checking accounts, sometimes adding urgency with limited availability. “Open business checking.” 8% 4%
Rewarding travel spending The ads connect travel and everyday purchases with points toward future trips, premium benefits and no annual fee. “No annual fee” 8% 2%
Fund home improvements The ads present home equity borrowing as a way to turn renovation and home improvement plans into reality. “Fund What's Possible” 1% 6%

Offers in the ads

Offer stated in the ad · number of ads that state it
Offer Example line Ads
Unlimited cash back“unlimited 2% cash back on every purchase”75 ads
Introductory APR“0% intro APR on purchases and balance transfers for 21 billing cycles”55 ads
Maintenance fee waiver“No monthly maintenance fee on select accounts.”52 ads
Business checking bonus“Get up to $1,200.”36 ads
No annual fee“no annual fee”32 ads

Buttons the ads use

Call-to-action button · share of ads
Button Share of ads
Learn more90%
Sign up10%
See details1%
What to take from it. New ads rose from 882 in the 90 days before to 1,501 in the last 90. Move new ads toward video, as U.S. Bank did: 69% of its recent launches. U.S. Bank launches 123 ads a week rather than in bursts: 12 weeks with new ads out of 12.

U.S. Bank's reported valuation

What financial figures does U.S. Bank disclose? The last recorded round: Grant, Mar 2011. Its reported valuation is $91.5B as of Nov 2026.

$91.5B

Valuation as of Nov 2026

See U.S. Bank on Spytrend Startups

The figures come from Spytrend Startups as of 13 Nov 2026, which records funding from filings, company announcements and press reports; a total is the sum of the recorded rounds or the total the company reported, and some rounds are self-reported. Estimates and figures the company has not disclosed are left out.

U.S. Bank ranks 6th of 9 by ads active in the last 14 days among similar companies

How does U.S. Bank compare with similar advertisers? “Similar” comes from Spytrend's match on the mix of ad categories over the 90-day window ending 13 Nov 2026. Nine companies with ads active in the last 14 days qualified: U.S. Bank and eight peers, listed by similarity, closest match first. By ads active in the last 14 days U.S. Bank ranks 6th of 9 (345).

Similar companies by ad-category mix · ads seen and active in the last 14 days to 13 Nov 2026
Company Category mix Main message Total ads Active in the last 14 days Main country
U.S. Bank, this page — Cash back on spending 3,770 345 United States 27%
Revolut 78% Smarter everyday money 13,600 1,920 United Kingdom 13%
Viva 76% Lower transaction costs 12,130 1,783 Greece 9%
Appsflyer 42% — 10,359 273 Poland 9%
Rabbit Care 42% New customer rewards 5,882 311 Thailand 100%
MoneyGram 41% Send money home 26,938 1,889 United Kingdom 7%
PayJoy 18% Budget friendly payments 3,925 600 Mexico 30%
Capgemini 12% — 13,514 202 United States 58%
Bolt 10% Work on your terms 15,634 1,350 Czechia 12%

A dash in “Main message” means Spytrend has not read that company's top message yet.

Why Spytrend shows 3,770 ads where other libraries show fewer

What explains U.S. Bank's ad numbers? These are the measured differences in its ads.

  • We count every ad that leads to the sites, including ads run from partner pages (2 Facebook pages in total), not only the ads of one official page.
  • We count subdomains too: usbank.com and its subdomains are one company, not four.
  • We count each ad once, by its launch date, and we keep an ad that launched before March 2026 if it still ran then.
Landing sites of U.S. Bank's ads · ads that lead to each site · data of 13 Nov 2026
Landing site Ads Active in the last 14 days First and last launch
usbank.com 3,695 343 before Mar 2026 – 12 Nov 2026
alliance.usbank.com 65 2 10 Mar – 31 Aug 2026
cbb.appt-scheduler.usbank.com 5 0 21 Jul – 21 Oct 2026
careers.usbank.com 5 0 21 Apr – 1 Oct 2026
New ads by launch month · Before Mar 2026 – 13 Nov 2026 · counts of ads, not ad spend
Month New ads
Before Mar 2026 133
Mar 2026 588
Apr 2026 514
May 2026 186
Jun 2026 265
Jul 2026 401
Aug 2026 221
Sep 2026 695
Oct 2026 697
Nov 2026 (to 13 Nov) 58

Definitions, data and limits

Definitions

Total ads
Meta ads whose link leads to usbank.com or a subdomain, each counted once. Includes ads from partner pages that link there.
Active in the last 14 days
Ads the Meta Ad Library showed as active in the last 14 days to 13 Nov 2026, by our last check. Meta keeps an old status for some ads, so an ad not checked in those 14 days is not counted.
New ads
Ads counted by their launch date in the Meta Ad Library.
Unique creatives
The different images and videos behind the ads, after Spytrend matches duplicates.
Countries
Countries where an ad was shown. An ad shown in two countries counts in both.
Video share
Video ads divided by all ads with stored media.
Key insights
The last 90 days against the 90 days before, each compared with the median of similar companies. An insight needs at least 100 ads in each period and at least 5 similar companies.

The data

Sources and dates for this page
Ad data date13 Nov 2026
First ad seen1 Mar 2026
Ad sourceMeta Ad Library, collected by Spytrend. Meta's guide to the Ad Library
Company sitesusbank.com
Funding, ARR and valuationSpytrend Startups, 13 Nov 2026, from company announcements and press reports
Insight modelinsights-v1

Limits

  • Spytrend collects ads since March 2026. An older ad is in the data only when it still ran then, so a first ad date can be earlier.
  • The number of ads we collect changes from month to month, which is why changes are compared with similar companies.
  • The page counts ads. It does not show ad spend or impressions.
  • An ad Spytrend did not see is not proof that the company did not advertise.

Headings, short summaries and the takeaways are written by an AI model from these numbers and checked by rules. Every figure comes from Spytrend data, and message names are an AI reading of the ad texts. Report a mistake.

Questions about U.S. Bank's ads

How many ads does U.S. Bank run?

Spytrend saw 3,770 Meta ads that lead to usbank.com between 1 Mar 2026 and 13 Nov 2026. 345 of them were active in the last 14 days to 13 Nov 2026.

Is U.S. Bank advertising now?

Yes. 345 ads were active in the last 14 days to 13 Nov 2026, and 56 new ads appeared in the 7 days before that.

Which countries do U.S. Bank's ads target?

The ads ran in 138 countries. The United States took 27% of placements, Mexico 3% and India 2%.

Does U.S. Bank use video ads?

Yes. 61% of its ads with media are video: 2,300 video ads against 1,456 image ads. Video took 69% of the ads launched in the last 90 days, up from 61% in the 90 days before.

What does U.S. Bank advertise?

Its leading message is “Cash back on spending” (25% of ads active in the last 14 days to 12 Nov 2026), followed by flexible purchase financing (24%) and simpler business banking (16%).

Which companies advertise like U.S. Bank?

By the mix of ad categories, U.S. Bank's closest peers are Revolut, Viva, Appsflyer, Rabbit Care and MoneyGram. U.S. Bank ranks 6th of the 9 companies in that set by ads active in the last 14 days.

How fast is U.S. Bank growing?

Spytrend saw 1,501 new U.S. Bank ads in the 90 days to 13 Nov 2026, against 882 in the 90 days before.

Why does Spytrend show more ads than other libraries?

Spytrend counts every ad whose link leads to usbank.com or its subdomains, including ads run from partner pages, once each.

Where does this data come from?

Ad data comes from the Meta Ad Library, collected by Spytrend and dated 13 Nov 2026.

See every U.S. Bank ad, not a summary of them

The ad library behind this page is the product: every ad with its creative, country, format and launch date, and the same view for any advertiser you name.

  • All 3,770 U.S. Bank ads, with filters for country, format and launch date
  • Every one of its 487 creatives, with the ads that use it
  • The same view for Revolut, Viva, Appsflyer and any other advertiser
U.S. Bank's funding and ARR

Open U.S. Bank's ads in Ad Research · See pricing

Other Retail banking advertisers

All Retail banking advertisers · All companies