23 ads · video · first launched 22 Oct 2026 · newest ad found 30 Oct 2026
Company profile · Skincare · Advertiser
Plix ads: 24,857 Meta ads, 1,775 active in the last 14 days
Plix runs 24,857 Meta ads, 1,775 active in the last 14 days to 13 Nov 2026, in 6 countries. It has raised $105.1M. Last recorded equity round: Corporate round, $105.1M, Oct 2026. Spytrend collects these observed ads directly from the Meta Ad Library; the counts describe advertising activity, not ad costs or sales.
First seen advertising on Meta in March 2026, mostly from its page “Plix”, with ads that lead to plixlife.com.
- Website
- plixlife.com
- Category
- Skincare
- Advertises on
- Meta
1,775 ads active in the last 14 days to 13 Nov 2026 Ad data of 13 Nov 2026Page updated 13 Nov 2026 What this data is and how we count itAd Examples
Plix's ad metrics
How many ads does Plix run? 24,857 Meta ads, 1,775 active in the last 14 days to 13 Nov 2026. Every number on this page comes from ads that lead to plixlife.com, collected since 1 Mar 2026. Spytrend counts ads, not ad spend and not impressions.
Total ads24,857Meta ads that lead to plixlife.com, since 1 Mar 2026
- Facebook pages
- 6
- Landing sites
- 4
- Unique creatives
- 9,536
- Longest-lived ad
- 451 days
First seen Mar 2026 · new ads in 9 of 9 months
Active in the last 14 days1,7757% of all its ads are active in the last 14 days to 13 NovLaunched+55231% of the ads active in the last 14 days started 7–13 NovCountries6- Mar
- Apr
- May
- Jun
- Jul
- Aug
- Sep
- Oct
- Nov
- India96%
- United Kingdom2%
- United Arab Emirates2%
| Metric | Value | What it counts |
|---|---|---|
| Total ads | 24,857 | Every ad whose link leads to the domain or a subdomain, including partner pages, since 1 Mar 2026 |
| Active in the last 14 days | 1,775 | Found in the Meta Ad Library as active in the last 14 days to 13 Nov 2026, 7% of all its ads |
| Launched | 552 | Launched 7–13 Nov 2026, 31% of the ads active in the last 14 days |
| Unique creatives | 9,536 | Different images and videos behind the ads, duplicates matched |
| Longest-lived ad | 451 days | From its first to its last launch date in our data |
| Countries | 6 | An ad shown in two countries counts in both; 2 countries had ads active in the last 14 days |
| Video share | 88% | 21,801 video ads against 3,039 image ads, all ads with stored media |
| Facebook pages | 6 | Pages that ran ads leading to Plix's sites, partner pages included |
| Landing sites | 4 | Domains and subdomains the ads lead to; plixlife.com takes the most |
Plix launches 134 new ads a day
How often does Plix launch new ads? 21,786 ads in 180 days, 12,019 in 90 and 5,788 in the last 30. The busiest single day was 21 Oct 2026, with 939 new ads.
PlixSimilar companies, median (19), scaled to Plix
Metric: New ads by launch date · Period: 15 Oct – 13 Nov 2026 · Source: Spytrend Meta ad data, ads that lead to plixlife.com. Counts of ads, not ad costs.
- New ads
- 5,788
- Per day
- 193
- Busiest day
- 939 on 21 Oct
- Days with new ads
- 28 of 30
PlixSimilar companies, median (19), scaled to Plix
Metric: New ads by launch date · Period: 16 Aug – 13 Nov 2026 · Source: Spytrend Meta ad data, ads that lead to plixlife.com. Counts of ads, not ad costs.
- New ads
- 12,019
- Per day
- 134
- Busiest day
- 939 on 21 Oct
- Days with new ads
- 87 of 90
PlixSimilar companies, median (19), scaled to Plix
Metric: New ads by launch date · Period: 18 May – 13 Nov 2026 · Source: Spytrend Meta ad data, ads that lead to plixlife.com. Counts of ads, not ad costs.
- New ads
- 21,786
- Per day
- 121
- Busiest day
- 939 on 21 Oct
- Days with new ads
- 177 of 180
| Period | New ads | Per day | Busiest day | Days with new ads |
|---|---|---|---|---|
| 30 days 15 Oct – 13 Nov | 5,788 | 193 | 939 21 Oct | 28 of 30 |
| 90 days 16 Aug – 13 Nov | 12,019 | 134 | 939 21 Oct | 87 of 90 |
| 180 days 18 May – 13 Nov | 21,786 | 121 | 939 21 Oct | 177 of 180 |
Video makes 88% of Plix's ads
Which formats and buttons does Plix use? The 24,857 Plix ads counted by format, on the same data date, 13 Nov 2026.
| Format | Total ads | Share of all ads | Active in the last 14 days |
|---|---|---|---|
| Video | 21,801 | 88% | 1,623 |
| Image | 3,039 | 12% | 152 |
| No stored media | 17 | 0% | 0 |
Real ad creatives
Its most-used creative carried 23 ads
Which creatives does Plix reuse most? These four carried the most ads; the dates are the first launch of an ad with the creative (the day Spytrend first found one when Meta gives no start date) and the day Spytrend found the newest one.
21 ads · video · first launched 27 Aug 2026 · newest ad found 30 Oct 2026
21 ads · image · first launched 29 Oct 2026 · newest ad found 30 Oct 2026
8 ads · image · first launched 22 Oct 2026 · newest ad found 1 Nov 2026
Ads ran in 6 countries; India has 96% of placements
Which countries do Plix's ads reach? Ads ran in the last 14 days in 2 of the countries shown. A placement is one ad shown in one country. The geography report counts 24,854 placements.
| Country | Share of placements | Active in the last 14 days |
|---|---|---|
| India IN | 96% | 1,766 |
| United Kingdom GB | 2% | 0 |
| United Arab Emirates AE | 2% | 9 |
| United States US | 0% | 0 |
| Bangladesh BD | 0% | 0 |
| Nepal NP | 0% | 0 |
| Country | Last 90 days | 90 days before | Change |
|---|---|---|---|
| India | 11,655 | 9,573 | +22% |
| United Arab Emirates | 317 | 88 | +260% |
| United States | 28 | 67 | −58% |
| United Kingdom | 14 | 39 | −64% |
“Brighter Even Skin” leads 33% of its ads active in the last 14 days
What do Plix's ad messages say? Spytrend analyzed 553 ads and identified 7 messages. We read the text of 553 Plix ads, which held 353 different texts. The message names below are our reading of those texts; the shares and the quotes come straight from the ads.
| Message | What the ads say | All read ads | Active in the last 14 days |
|---|---|---|---|
| Brighter Even Skin | The ads promise a brighter, more even complexion through fruit-powered skincare and glutathione drinks that target pigmentation, dark spots, dullness and acne marks. “Helps Reduce Pigmentation in just 12 Weeks!” | 34% | 33% |
| Easy Weight Support | ACV drinks are positioned as tasty, convenient daily habits that support weight management, cravings control, metabolism and digestive comfort. “Refresh Your Day, The Better Way” | 13% | 12% |
| Fuller Stronger Hair | Rosemary serums and haircare kits promise to reduce hair fall and thinning while supporting stronger roots and fuller-looking growth. “Rs. 699 | Plix Rosemary Hair Serum” | 12% | 11% |
| Repair And Smoothness | Hibiscus and flaxseed haircare promise to repair damage, reduce breakage and tame frizz for softer, shinier, more manageable hair. “Hibiscus Bond Repair Duo” | 11% | 7% |
| Comfortable Daily Recovery | The ads promote gut-friendly protein without bloating or heaviness and magnesium for muscle recovery, relaxation and better sleep. “Gut-Friendly Protein 💪” | 7% | 7% |
| Youthful Hydrated Skin | Pomegranate and retinol routines are presented as everyday care for softer, smoother, younger-looking skin with lasting hydration and fewer visible fine lines. “Smooth, Soft & Radiant Skin” | 6% | 7% |
| Natural Finish Sunscreen | Colour-adapting sunscreen promises daily sun protection with hydration, sheer coverage and a natural glow that blends into the wearer's skin tone. “Watermelon Tint Twist Colour Adapting Sunscreen SPF 50++++” | 1% | 6% |
Offers in the ads
| Offer | Example line | Ads |
|---|---|---|
| Buy Two Free | “Buy 2 and Get 2 Free!” | 67 ads |
| Buy One Free | “Buy 1 Get 1 with Coupon: BXGY” | 54 ads |
| Hair Serum Price | “Rs. 699 | Plix Rosemary Hair Serum” | 12 ads |
| Jamun Launch Price | “Exclusive Launch Offer | Rs.649” | 10 ads |
| Guava Combo Price | “Plix Guava Glow Facewash + Serum Combo | Rs.649” | 4 ads |
Buttons the ads use
| Button | Share of ads |
|---|---|
| Shop now | 94% |
| See details | 5% |
| Learn more | 0% |
| Sign up | 0% |
What to take from it. Plix launches 940 ads a week rather than in bursts: 12 weeks with new ads out of 12.
Plix raised $105.1M in Oct 2026
What financial figures does Plix disclose? Spytrend Startups records $105.1M of disclosed funding for Plix. The last recorded round: Corporate round, $105.1M, Oct 2026.
$105.1M
Raised in total, the sum of its recorded rounds
$105.1M
Corporate round, Oct 2026
The figures come from Spytrend Startups as of 13 Nov 2026, which records funding from filings, company announcements and press reports; a total is the sum of the recorded rounds or the total the company reported, and some rounds are self-reported. Estimates and figures the company has not disclosed are left out.
Plix ranks 1st of 9 by ads active in the last 14 days among similar companies
How does Plix compare with similar advertisers? “Similar” comes from Spytrend's match on the mix of ad categories over the 90-day window ending 13 Nov 2026. Nine companies with ads active in the last 14 days qualified: Plix and eight peers, listed by similarity, closest match first. By ads active in the last 14 days Plix ranks 1st of 9 (1,775).
| Company | Category mix | Main message | Total ads | Active in the last 14 days | Main country |
|---|---|---|---|---|---|
| Plix, this page | — | Brighter Even Skin | 24,857 | 1,775 | India 96% |
| Innovist | 98% | Stronger Fuller Hair | 12,966 | 1,084 | India 100% |
| Nat Habit | 93% | Glow and tan removal | 21,354 | 1,463 | India 100% |
| IL MAKIAGE | 75% | Trusted beauty favorites | 8,268 | 1,256 | United States 88% |
| Erbology | 74% | Pure farm-sourced nutrition | 1,728 | 392 | United Kingdom 16% |
| Arata | 67% | Better Routine Value | 19,565 | 1,318 | India 100% |
| Vedix | 62% | Visible results and trust | 18,817 | 1,131 | India 93% |
| Reformed | 49% | More from your drink | 5,787 | 425 | United Kingdom 75% |
| Matchaflix | 44% | Seasonal savings | 3,251 | 193 | Spain 78% |
Why Spytrend shows 24,857 ads where other libraries show fewer
What explains Plix's ad numbers? These are the measured differences in its ads.
- We count every ad that leads to the sites, including ads run from partner pages (6 Facebook pages in total), not only the ads of one official page.
- We count subdomains too: plixlife.com and its subdomains are one company, not four.
- We count each ad once, by its launch date, and we keep an ad that launched before March 2026 if it still ran then.
| Landing site | Ads | Active in the last 14 days | First and last launch |
|---|---|---|---|
| plixlife.com | 23,739 | 1,766 | before Mar 2026 – 12 Nov 2026 |
| uk.plixlife.com | 602 | 0 | before Mar 2026 – 9 Oct 2026 |
| uae.plixlife.com | 410 | 9 | 26 Mar – 12 Nov 2026 |
| us.plixlife.com | 106 | 0 | 26 Mar – 30 Sep 2026 |
| Month | New ads |
|---|---|
| Before Mar 2026 | 1,058 |
| Mar 2026 | 613 |
| Apr 2026 | 803 |
| May 2026 | 1,374 |
| Jun 2026 | 2,666 |
| Jul 2026 | 4,260 |
| Aug 2026 | 3,593 |
| Sep 2026 | 2,835 |
| Oct 2026 | 5,898 |
| Nov 2026 (to 13 Nov) | 1,573 |
Definitions, data and limits
Definitions
- Total ads
- Meta ads whose link leads to plixlife.com or a subdomain, each counted once. Includes ads from partner pages that link there.
- Active in the last 14 days
- Ads the Meta Ad Library showed as active in the last 14 days to 13 Nov 2026, by our last check. Meta keeps an old status for some ads, so an ad not checked in those 14 days is not counted.
- New ads
- Ads counted by their launch date in the Meta Ad Library.
- Unique creatives
- The different images and videos behind the ads, after Spytrend matches duplicates.
- Countries
- Countries where an ad was shown. An ad shown in two countries counts in both.
- Video share
- Video ads divided by all ads with stored media.
- Key insights
- The last 90 days against the 90 days before, each compared with the median of similar companies. An insight needs at least 100 ads in each period and at least 5 similar companies.
The data
| Ad data date | 13 Nov 2026 |
|---|---|
| First ad seen | 1 Mar 2026 |
| Ad source | Meta Ad Library, collected by Spytrend. Meta's guide to the Ad Library |
| Company sites | plixlife.com |
| Funding, ARR and valuation | Spytrend Startups, 13 Nov 2026, from company announcements and press reports |
| Insight model | insights-v1 |
Limits
- Spytrend collects ads since March 2026. An older ad is in the data only when it still ran then, so a first ad date can be earlier.
- The number of ads we collect changes from month to month, which is why changes are compared with similar companies.
- The page counts ads. It does not show ad spend or impressions.
- An ad Spytrend did not see is not proof that the company did not advertise.
Headings, short summaries and the takeaways are written by an AI model from these numbers and checked by rules. Every figure comes from Spytrend data, and message names are an AI reading of the ad texts. Report a mistake.
Questions about Plix's ads
How many ads does Plix run?
Spytrend saw 24,857 Meta ads that lead to plixlife.com between 1 Mar 2026 and 13 Nov 2026. 1,775 of them were active in the last 14 days to 13 Nov 2026.
Is Plix advertising now?
Yes. 1,775 ads were active in the last 14 days to 13 Nov 2026, and 552 new ads appeared in the 7 days before that.
Which countries do Plix's ads target?
The ads ran in 6 countries. India took 96% of placements, the United Kingdom 2% and the United Arab Emirates 2%.
Does Plix use video ads?
Yes. 88% of its ads with media are video: 21,801 video ads against 3,039 image ads.
What does Plix advertise?
Its leading message is “Brighter Even Skin” (33% of ads active in the last 14 days to 6 Nov 2026), followed by easy weight support (12%) and fuller stronger hair (11%).
Which companies advertise like Plix?
By the mix of ad categories, Plix's closest peers are Innovist, Nat Habit, IL MAKIAGE, Erbology and Arata. Plix ranks 1st of the 9 companies in that set by ads active in the last 14 days.
How much has Plix raised?
Spytrend Startups records $105.1M of disclosed funding for Plix. The last recorded round: Corporate round, $105.1M, Oct 2026.
How fast is Plix growing?
Spytrend saw 12,019 new Plix ads in the 90 days to 13 Nov 2026, against 9,767 in the 90 days before.
Why does Spytrend show more ads than other libraries?
Spytrend counts every ad whose link leads to plixlife.com or its subdomains, including ads run from partner pages, once each.
Where does this data come from?
Ad data comes from the Meta Ad Library, collected by Spytrend and dated 13 Nov 2026.
See every Plix ad, not a summary of them
The ad library behind this page is the product: every ad with its creative, country, format and launch date, and the same view for any advertiser you name.
- All 24,857 Plix ads, with filters for country, format and launch date
- Every one of its 9,536 creatives, with the ads that use it
- The same view for Innovist, Nat Habit, IL MAKIAGE and any other advertiser