36 ads · image · first launched 11 Nov 2025 · newest ad found 31 Oct 2026
Company profile · Women's clothing · Advertiser
Offduty ads: 25,568 Meta ads, 1,029 active in the last 14 days
Offduty runs 25,568 Meta ads, 1,029 active in the last 14 days to 13 Nov 2026, in 3 countries. It has raised $490K. Last recorded equity round: Seed, $490K, Mar 2023. Spytrend collects these observed ads directly from the Meta Ad Library; the counts describe advertising activity, not ad costs or sales.
First seen advertising on Meta in March 2026, mostly from its page “OffDuty India”, with ads that lead to offduty.in.
- Website
- offduty.in
- Category
- Women's clothing
- Advertises on
- Meta
1,029 ads active in the last 14 days to 13 Nov 2026 Ad data of 13 Nov 2026Page updated 13 Nov 2026 What this data is and how we count itAd Examples
Offduty's ad metrics
How many ads does Offduty run? 25,568 Meta ads, 1,029 active in the last 14 days to 13 Nov 2026. Every number on this page comes from ads that lead to offduty.in, collected since 1 Mar 2026. Spytrend counts ads, not ad spend and not impressions.
Total ads25,568Meta ads that lead to offduty.in, since 1 Mar 2026
- Facebook pages
- 2
- Landing sites
- 2
- Unique creatives
- 6,419
- Longest-lived ad
- 608 days
First seen Mar 2026 · new ads in 9 of 9 months
Active in the last 14 days1,0294% of all its ads are active in the last 14 days to 13 NovLaunched+23623% of the ads active in the last 14 days started 7–13 NovCountries3- Mar
- Apr
- May
- Jun
- Jul
- Aug
- Sep
- Oct
- Nov
- India100%
- United States0%
- Paraguay0%
| Metric | Value | What it counts |
|---|---|---|
| Total ads | 25,568 | Every ad whose link leads to the domain or a subdomain, including partner pages, since 1 Mar 2026 |
| Active in the last 14 days | 1,029 | Found in the Meta Ad Library as active in the last 14 days to 13 Nov 2026, 4% of all its ads |
| Launched | 236 | Launched 7–13 Nov 2026, 23% of the ads active in the last 14 days |
| Unique creatives | 6,419 | Different images and videos behind the ads, duplicates matched |
| Longest-lived ad | 608 days | From its first to its last launch date in our data |
| Countries | 3 | An ad shown in two countries counts in both; 1 country had ads active in the last 14 days |
| Video share | 34% | 8,619 video ads against 16,894 image ads, all ads with stored media |
| Facebook pages | 2 | Pages that ran ads leading to Offduty's sites, partner pages included |
| Landing sites | 2 | Domains and subdomains the ads lead to; offduty.in takes the most |
Offduty launches 114 new ads a day
How often does Offduty launch new ads? 20,740 ads in 180 days, 10,287 in 90 and 2,856 in the last 30. The busiest single day was 28 Sep 2026, with 559 new ads.
OffdutySimilar companies, median (20), scaled to Offduty
Metric: New ads by launch date · Period: 15 Oct – 13 Nov 2026 · Source: Spytrend Meta ad data, ads that lead to offduty.in. Counts of ads, not ad costs.
- New ads
- 2,856
- Per day
- 95
- Busiest day
- 363 on 27 Oct
- Days with new ads
- 29 of 30
OffdutySimilar companies, median (20), scaled to Offduty
Metric: New ads by launch date · Period: 16 Aug – 13 Nov 2026 · Source: Spytrend Meta ad data, ads that lead to offduty.in. Counts of ads, not ad costs.
- New ads
- 10,287
- Per day
- 114
- Busiest day
- 559 on 28 Sep
- Days with new ads
- 89 of 90
OffdutySimilar companies, median (20), scaled to Offduty
Metric: New ads by launch date · Period: 18 May – 13 Nov 2026 · Source: Spytrend Meta ad data, ads that lead to offduty.in. Counts of ads, not ad costs.
- New ads
- 20,740
- Per day
- 115
- Busiest day
- 559 on 28 Sep
- Days with new ads
- 177 of 180
| Period | New ads | Per day | Busiest day | Days with new ads |
|---|---|---|---|---|
| 30 days 15 Oct – 13 Nov | 2,856 | 95 | 363 27 Oct | 29 of 30 |
| 90 days 16 Aug – 13 Nov | 10,287 | 114 | 559 28 Sep | 89 of 90 |
| 180 days 18 May – 13 Nov | 20,740 | 115 | 559 28 Sep | 177 of 180 |
Image makes 66% of Offduty's ads
Which formats and buttons does Offduty use? The 25,568 Offduty ads counted by format, on the same data date, 13 Nov 2026.
| Format | Total ads | Share of all ads | Active in the last 14 days |
|---|---|---|---|
| Image | 16,894 | 66% | 746 |
| Video | 8,619 | 34% | 283 |
| No stored media | 55 | 0% | 0 |
Real ad creatives
Its most-used creative carried 36 ads
Which creatives does Offduty reuse most? These six carried the most ads; the dates are the first launch of an ad with the creative (the day Spytrend first found one when Meta gives no start date) and the day Spytrend found the newest one.
29 ads · image · first launched 5 Mar 2026 · newest ad found 22 Oct 2026
28 ads · image · first launched 28 May 2026 · newest ad found 31 Oct 2026
22 ads · video · first launched 25 Aug 2026 · newest ad found 23 Oct 2026
21 ads · video · first launched 26 Jun 2026 · newest ad found 4 Nov 2026
21 ads · video · first launched 11 May 2026 · newest ad found 19 Oct 2026
Ads ran in 3 countries; India has 100% of placements
Which countries do Offduty's ads reach? Ads ran in the last 14 days in 1 of the countries shown. A placement is one ad shown in one country. The geography report counts 25,570 placements.
| Country | Share of placements | Active in the last 14 days |
|---|---|---|
| India IN | 100% | 1,029 |
| United States US | 0% | 0 |
| Paraguay PY | 0% | 0 |
| Country | Last 90 days | 90 days before | Change |
|---|---|---|---|
| India | 10,287 | 10,453 | −2% |
“Effortless streetwear style” leads 37% of its ads active in the last 14 days
What do Offduty's ad messages say? Spytrend analyzed 531 ads and identified 7 messages. We read the text of 531 Offduty ads, which held 491 different texts. The message names below are our reading of those texts; the shares and the quotes come straight from the ads.
| Message | What the ads say | All read ads | Active in the last 14 days |
|---|---|---|---|
| Effortless streetwear style | The ads promise an easy outfit upgrade through relaxed denim silhouettes, vintage washes and distinctive details that help wearers stand out. “Streetwear Slouch Style” | 40% | 37% |
| Restocks and scarcity | The ads announce returning favourites and limited drops, urging shoppers to secure their size before stock disappears again. “★5/5 Last Chance Alert!” | 23% | 29% |
| Customer approved favourites | The ads use customer ratings, testimonials, sales milestones and viral popularity to present their denim as proven favourites. “"The Best Jeans I Own!" – 4.7/5 Rated” | 11% | 13% |
| Flattering personal fit | The ads highlight waist-defining shapes, curve-enhancing silhouettes and length options suited to tall or petite shoppers. “Made For The Tall Girlies 👖” | 6% | 5% |
| Versatile wardrobe staples | The ads position jeans, trousers and shirts as dependable pieces that pair easily with existing clothes and work across casual, office and evening settings. “Same Attitude. Different Fit.” | 6% | 6% |
| Comfort without compromise | The ads challenge stiff, restrictive denim with soft fabrics, stretch and roomy cuts that combine everyday comfort with style. “Just Dropped: Dusk Blue Bootcut Jeans” | 5% | 3% |
| Sale price urgency | The ads promote sale discounts, accessible starting prices and clearance deals while warning shoppers that the prices will not last. “👖 Get Up to 50% OFF | Freedom Fit Sale” | 4% | 0% |
Offers in the ads
| Offer | Example line | Ads |
|---|---|---|
| Sale discount | “Get Up to 50% OFF” | 10 ads |
| Denim starting price | “prices starting from just ₹1090” | 5 ads |
| Clearance starting price | “Everything Must Go ₹999+” | 1 ad |
| Tops starting price | “From ₹599” | 1 ad |
Buttons the ads use
| Button | Share of ads |
|---|---|
| Shop now | 98% |
| See details | 2% |
| Learn more | 1% |
What to take from it. Offduty launches 803 ads a week rather than in bursts: 12 weeks with new ads out of 12.
Offduty raised $490K in Mar 2023
What financial figures does Offduty disclose? Spytrend Startups records $490K of disclosed funding for Offduty. The last recorded round: Seed, $490K, Mar 2023.
$490K
Raised in total
$490K
Seed, Mar 2023
See Offduty on Spytrend Startups
The figures come from Spytrend Startups as of 13 Nov 2026, which records funding from filings, company announcements and press reports; a total is the sum of the recorded rounds or the total the company reported, and some rounds are self-reported. Estimates and figures the company has not disclosed are left out.
Offduty ranks 5th of 9 by ads active in the last 14 days among similar companies
How does Offduty compare with similar advertisers? “Similar” comes from Spytrend's match on the mix of ad categories over the 90-day window ending 13 Nov 2026. Nine companies with ads active in the last 14 days qualified: Offduty and eight peers, listed by similarity, closest match first. By ads active in the last 14 days Offduty ranks 5th of 9 (1,029).
| Company | Category mix | Main message | Total ads | Active in the last 14 days | Main country |
|---|---|---|---|---|---|
| Offduty, this page | — | Effortless streetwear style | 25,568 | 1,029 | India 100% |
| LimeRoad | 89% | Fresh personal style | 5,833 | 615 | India 88% |
| BloomChic | 85% | Fresh wardrobe inspiration | 137,613 | 3,916 | United States 40% |
| Minimal Club | 75% | Style without discomfort | 21,302 | 1,811 | Brazil 100% |
| BlissClub | 52% | Sale savings and urgency | 12,084 | 916 | India 100% |
| Selmo.io | 43% | Shop with ease | 1,568 | 77 | Poland 87% |
| XYXX | 40% | Affordable essentials restock | 9,011 | 1,915 | India 100% |
| Meesho | 34% | Creator recommended finds | 3,972 | 551 | India 56% |
| Community of Science | 28% | Seasonal wardrobe updates | 21,662 | 2,159 | United Kingdom 8% |
Why Spytrend shows 25,568 ads where other libraries show fewer
What explains Offduty's ad numbers? These are the measured differences in its ads.
- We count every ad that leads to the sites, including ads run from partner pages (2 Facebook pages in total), not only the ads of one official page.
- We count subdomains too: offduty.in and its subdomains are one company, not two.
- We count each ad once, by its launch date, and we keep an ad that launched before March 2026 if it still ran then.
| Landing site | Ads | Active in the last 14 days | First and last launch |
|---|---|---|---|
| offduty.in | 25,566 | 1,029 | before Mar 2026 – 12 Nov 2026 |
| earlyaccess.offduty.in | 2 | 0 | 12 Nov – 12 Nov 2026 |
| Month | New ads |
|---|---|
| Before Mar 2026 | 864 |
| Mar 2026 | 671 |
| Apr 2026 | 1,832 |
| May 2026 | 3,131 |
| Jun 2026 | 3,772 |
| Jul 2026 | 3,201 |
| Aug 2026 | 3,341 |
| Sep 2026 | 4,133 |
| Oct 2026 | 4,033 |
| Nov 2026 (to 13 Nov) | 571 |
Definitions, data and limits
Definitions
- Total ads
- Meta ads whose link leads to offduty.in or a subdomain, each counted once. Includes ads from partner pages that link there.
- Active in the last 14 days
- Ads the Meta Ad Library showed as active in the last 14 days to 13 Nov 2026, by our last check. Meta keeps an old status for some ads, so an ad not checked in those 14 days is not counted.
- New ads
- Ads counted by their launch date in the Meta Ad Library.
- Unique creatives
- The different images and videos behind the ads, after Spytrend matches duplicates.
- Countries
- Countries where an ad was shown. An ad shown in two countries counts in both.
- Video share
- Video ads divided by all ads with stored media.
- Key insights
- The last 90 days against the 90 days before, each compared with the median of similar companies. An insight needs at least 100 ads in each period and at least 5 similar companies.
The data
| Ad data date | 13 Nov 2026 |
|---|---|
| First ad seen | 1 Mar 2026 |
| Ad source | Meta Ad Library, collected by Spytrend. Meta's guide to the Ad Library |
| Company sites | offduty.in |
| Funding, ARR and valuation | Spytrend Startups, 13 Nov 2026, from company announcements and press reports |
| Insight model | insights-v1 |
Limits
- Spytrend collects ads since March 2026. An older ad is in the data only when it still ran then, so a first ad date can be earlier.
- The number of ads we collect changes from month to month, which is why changes are compared with similar companies.
- The page counts ads. It does not show ad spend or impressions.
- An ad Spytrend did not see is not proof that the company did not advertise.
Headings, short summaries and the takeaways are written by an AI model from these numbers and checked by rules. Every figure comes from Spytrend data, and message names are an AI reading of the ad texts. Report a mistake.
Questions about Offduty's ads
How many ads does Offduty run?
Spytrend saw 25,568 Meta ads that lead to offduty.in between 1 Mar 2026 and 13 Nov 2026. 1,029 of them were active in the last 14 days to 13 Nov 2026.
Is Offduty advertising now?
Yes. 1,029 ads were active in the last 14 days to 13 Nov 2026, and 236 new ads appeared in the 7 days before that.
Which countries do Offduty's ads target?
The ads ran in 3 countries. India took 100% of placements, the United States 0% and Paraguay 0%.
Does Offduty use video ads?
Yes. 34% of its ads with media are video: 8,619 video ads against 16,894 image ads.
What does Offduty advertise?
Its leading message is “Effortless streetwear style” (37% of ads active in the last 14 days to 6 Nov 2026), followed by restocks and scarcity (29%) and customer approved favourites (13%).
Which companies advertise like Offduty?
By the mix of ad categories, Offduty's closest peers are LimeRoad, BloomChic, Minimal Club, BlissClub and Selmo.io. Offduty ranks 5th of the 9 companies in that set by ads active in the last 14 days.
How much has Offduty raised?
Spytrend Startups records $490K of disclosed funding for Offduty. The last recorded round: Seed, $490K, Mar 2023.
How fast is Offduty growing?
Spytrend saw 10,287 new Offduty ads in the 90 days to 13 Nov 2026, against 10,453 in the 90 days before.
Why does Spytrend show more ads than other libraries?
Spytrend counts every ad whose link leads to offduty.in or its subdomains, including ads run from partner pages, once each.
Where does this data come from?
Ad data comes from the Meta Ad Library, collected by Spytrend and dated 13 Nov 2026.
See every Offduty ad, not a summary of them
The ad library behind this page is the product: every ad with its creative, country, format and launch date, and the same view for any advertiser you name.
- All 25,568 Offduty ads, with filters for country, format and launch date
- Every one of its 6,419 creatives, with the ads that use it
- The same view for LimeRoad, BloomChic, Minimal Club and any other advertiser