36 ads · video · first launched 3 Jul 2026 · newest ad found 30 Sep 2026
Company profile · Skincare · Advertiser
Nat Habit ads: 21,354 Meta ads, 1,463 active in the last 14 days
Nat Habit runs 21,354 Meta ads, 1,463 active in the last 14 days to 13 Nov 2026, in 1 country. It has raised $30.9M. Spytrend collects these observed ads directly from the Meta Ad Library; the counts describe advertising activity, not ad costs or sales.
First seen advertising on Meta in March 2026, mostly from its page “Nat Habit”, with ads that lead to nathabit.in.
- Website
- nathabit.in
- Category
- Skincare
- Advertises on
- Meta
1,463 ads active in the last 14 days to 13 Nov 2026 Ad data of 13 Nov 2026Page updated 13 Nov 2026 What this data is and how we count itAd Examples
Nat Habit's ad metrics
How many ads does Nat Habit run? 21,354 Meta ads, 1,463 active in the last 14 days to 13 Nov 2026. Every number on this page comes from ads that lead to nathabit.in, collected since 1 Mar 2026. Spytrend counts ads, not ad spend and not impressions.
Total ads21,354Meta ads that lead to nathabit.in, since 1 Mar 2026
- Facebook pages
- 3
- Landing sites
- 2
- Unique creatives
- 3,196
- Longest-lived ad
- 202 days
First seen Mar 2026 · new ads in 9 of 9 months
Active in the last 14 days1,4637% of all its ads are active in the last 14 days to 13 NovLaunched+1,42597% of the ads active in the last 14 days started 7–13 NovCountries1- Mar
- Apr
- May
- Jun
- Jul
- Aug
- Sep
- Oct
- Nov
- India100%
| Metric | Value | What it counts |
|---|---|---|
| Total ads | 21,354 | Every ad whose link leads to the domain or a subdomain, including partner pages, since 1 Mar 2026 |
| Active in the last 14 days | 1,463 | Found in the Meta Ad Library as active in the last 14 days to 13 Nov 2026, 7% of all its ads |
| Launched | 1,425 | Launched 7–13 Nov 2026, 97% of the ads active in the last 14 days |
| Unique creatives | 3,196 | Different images and videos behind the ads, duplicates matched |
| Longest-lived ad | 202 days | From its first to its last launch date in our data |
| Countries | 1 | An ad shown in two countries counts in both; 1 country had ads active in the last 14 days |
| Video share | 90% | 19,193 video ads against 2,135 image ads, all ads with stored media |
| Facebook pages | 3 | Pages that ran ads leading to Nat Habit's sites, partner pages included |
| Landing sites | 2 | Domains and subdomains the ads lead to; nathabit.in takes the most |
Nat Habit launches 139 new ads a day
How often does Nat Habit launch new ads? 19,502 ads in 180 days, 12,486 in 90 and 5,302 in the last 30. The busiest single day was 6 Nov 2026, with 841 new ads.
Nat HabitSimilar companies, median (19), scaled to Nat Habit
Metric: New ads by launch date · Period: 15 Oct – 13 Nov 2026 · Source: Spytrend Meta ad data, ads that lead to nathabit.in. Counts of ads, not ad costs.
- New ads
- 5,302
- Per day
- 177
- Busiest day
- 841 on 6 Nov
- Days with new ads
- 28 of 30
Nat HabitSimilar companies, median (19), scaled to Nat Habit
Metric: New ads by launch date · Period: 16 Aug – 13 Nov 2026 · Source: Spytrend Meta ad data, ads that lead to nathabit.in. Counts of ads, not ad costs.
- New ads
- 12,486
- Per day
- 139
- Busiest day
- 841 on 6 Nov
- Days with new ads
- 86 of 90
Nat HabitSimilar companies, median (19), scaled to Nat Habit
Metric: New ads by launch date · Period: 18 May – 13 Nov 2026 · Source: Spytrend Meta ad data, ads that lead to nathabit.in. Counts of ads, not ad costs.
- New ads
- 19,502
- Per day
- 108
- Busiest day
- 841 on 6 Nov
- Days with new ads
- 175 of 180
| Period | New ads | Per day | Busiest day | Days with new ads |
|---|---|---|---|---|
| 30 days 15 Oct – 13 Nov | 5,302 | 177 | 841 6 Nov | 28 of 30 |
| 90 days 16 Aug – 13 Nov | 12,486 | 139 | 841 6 Nov | 86 of 90 |
| 180 days 18 May – 13 Nov | 19,502 | 108 | 841 6 Nov | 175 of 180 |
Video makes 90% of Nat Habit's ads
Which formats and buttons does Nat Habit use? The 21,354 Nat Habit ads counted by format, on the same data date, 13 Nov 2026.
| Format | Total ads | Share of all ads | Active in the last 14 days |
|---|---|---|---|
| Video | 19,193 | 90% | 1,413 |
| Image | 2,135 | 10% | 50 |
| No stored media | 26 | 0% | 0 |
Real ad creatives
Its most-used creative carried 36 ads
Which creatives does Nat Habit reuse most? These two carried the most ads; the dates are the first launch of an ad with the creative (the day Spytrend first found one when Meta gives no start date) and the day Spytrend found the newest one.
24 ads · image · first launched 14 Apr 2026 · newest ad found 16 Oct 2026
See all 3,196 Nat Habit creatives with the ads that use them
Ads ran in 1 country; India has 100% of placements
Which countries do Nat Habit's ads reach? Ads ran in the last 14 days in 1 of the countries shown. A placement is one ad shown in one country. The geography report counts 21,352 placements.
| Country | Share of placements | Active in the last 14 days |
|---|---|---|
| India IN | 100% | 1,463 |
| Country | Last 90 days | 90 days before | Change |
|---|---|---|---|
| India | 12,484 | 7,016 | +78% |
“Glow and tan removal” leads 31% of its ads active in the last 14 days
What do Nat Habit's ad messages say? Spytrend analyzed 571 ads and identified 7 messages. We read the text of 571 Nat Habit ads, which held 480 different texts. The message names below are our reading of those texts; the shares and the quotes come straight from the ads.
| Message | What the ads say | All read ads | Active in the last 14 days |
|---|---|---|---|
| Glow and tan removal | Face washes, soaps and skin treatments promise to reduce dullness and tanning for brighter, naturally radiant skin. “Fresh Ayurvedic Glow ✨” | 28% | 31% |
| Stronger healthier hair | Hair oils, shampoos and masks promise to nourish roots, reduce hair fall and breakage, repair damage and improve softness and shine. “Restore. Repair. Strengthen.” | 14% | 6% |
| Fresh Ayurvedic care | The ads present freshly made Ayurvedic formulas, recognizable natural ingredients and claims of no chemicals as reasons to switch from conventional products. “Nat Habit’s Lip Butter ✨” | 13% | 7% |
| Targeted dandruff treatment | The ads position proprietary antifungal technology and clinically tested shampoo as a way to address the source of persistent dandruff rather than just visible flakes. “Clinically tested dandruff control with natural care.” | 6% | 2% |
| Gentle moisture preserving cleansing | Cleansers and soaps promise to remove oil and impurities without stripping moisture or leaving skin and hair dry, tight or greasy. “Nat Habit's New Launched Baby Head to Toe Wash” | 4% | 2% |
| Colour without preparation | Ready-to-apply henna promises rich natural colour and conditioning without the mixing, soaking or mess of traditional preparation. “Say Good Bye to Chemical Dyes!” | 4% | 6% |
| Acne focused care | Neem face washes and proprietary acne technology are promoted as targeted care for breakouts and acne-prone skin. “Comment “Link” for the product @nathabit.in Pregnancy Glow Ipdi aaguma 🤧🥺 .” | 4% | 3% |
Offers in the ads
| Offer | Example line | Ads |
|---|---|---|
| Monsoon discount | “Save Flat 50% OFF” | 4 ads |
| Glow essentials discount | “Grab Flat 50% OFF using code FREEDOM50!” | 3 ads |
| App discount | “Enjoy FLAT 50% OFF with code APP50.” | 2 ads |
| Hibiscus trio price | “Shop the trio for just ₹817!” | 1 ad |
| Hair combo price | “hair care combo for just ₹835.” | 1 ad |
Buttons the ads use
| Button | Share of ads |
|---|---|
| Shop now | 100% |
| See details | 0% |
What to take from it. New ads rose from 7,016 in the 90 days before to 12,486 in the last 90. Nat Habit launches 1,003 ads a week rather than in bursts: 12 weeks with new ads out of 12.
Nat Habit raised $30.9M in disclosed funding
What financial figures does Nat Habit disclose? Spytrend Startups records $30.9M of disclosed funding for Nat Habit. The last recorded round: Series C, Oct 2026.
$30.9M
Raised in total, the sum of its recorded rounds
See Nat Habit on Spytrend Startups
The figures come from Spytrend Startups as of 13 Nov 2026, which records funding from filings, company announcements and press reports; a total is the sum of the recorded rounds or the total the company reported, and some rounds are self-reported. Estimates and figures the company has not disclosed are left out.
Nat Habit ranks 3rd of 9 by ads active in the last 14 days among similar companies
How does Nat Habit compare with similar advertisers? “Similar” comes from Spytrend's match on the mix of ad categories over the 90-day window ending 13 Nov 2026. Nine companies with ads active in the last 14 days qualified: Nat Habit and eight peers, listed by similarity, closest match first. By ads active in the last 14 days Nat Habit ranks 3rd of 9 (1,463).
| Company | Category mix | Main message | Total ads | Active in the last 14 days | Main country |
|---|---|---|---|---|---|
| Nat Habit, this page | — | Glow and tan removal | 21,354 | 1,463 | India 100% |
| Innovist | 98% | Stronger Fuller Hair | 12,966 | 1,084 | India 100% |
| Plix | 93% | Brighter Even Skin | 24,857 | 1,775 | India 96% |
| Arata | 85% | Better Routine Value | 19,565 | 1,318 | India 100% |
| Vedix | 82% | Visible results and trust | 18,817 | 1,131 | India 93% |
| IL MAKIAGE | 59% | Trusted beauty favorites | 8,268 | 1,256 | United States 88% |
| Erbology | 52% | Pure farm-sourced nutrition | 1,728 | 392 | United Kingdom 16% |
| Everdrop | 36% | Hyped bathroom routines | 13,704 | 840 | Germany 52% |
| Prime Prometics | 32% | Beauty built for aging | 41,157 | 2,285 | Canada 26% |
Why Spytrend shows 21,354 ads where other libraries show fewer
What explains Nat Habit's ad numbers? These are the measured differences in its ads.
- We count every ad that leads to the sites, including ads run from partner pages (3 Facebook pages in total), not only the ads of one official page.
- We count subdomains too: nathabit.in and its subdomains are one company, not two.
- We count each ad once, by its launch date, and we keep an ad that launched before March 2026 if it still ran then.
| Landing site | Ads | Active in the last 14 days | First and last launch |
|---|---|---|---|
| nathabit.in | 21,298 | 1,463 | before Mar 2026 – 12 Nov 2026 |
| link.nathabit.in | 56 | 0 | 24 Jul – 12 Sep 2026 |
| Month | New ads |
|---|---|
| Before Mar 2026 | 13 |
| Mar 2026 | 206 |
| Apr 2026 | 1,007 |
| May 2026 | 1,424 |
| Jun 2026 | 2,081 |
| Jul 2026 | 2,554 |
| Aug 2026 | 2,955 |
| Sep 2026 | 3,160 |
| Oct 2026 | 5,150 |
| Nov 2026 (to 13 Nov) | 2,804 |
Definitions, data and limits
Definitions
- Total ads
- Meta ads whose link leads to nathabit.in or a subdomain, each counted once. Includes ads from partner pages that link there.
- Active in the last 14 days
- Ads the Meta Ad Library showed as active in the last 14 days to 13 Nov 2026, by our last check. Meta keeps an old status for some ads, so an ad not checked in those 14 days is not counted.
- New ads
- Ads counted by their launch date in the Meta Ad Library.
- Unique creatives
- The different images and videos behind the ads, after Spytrend matches duplicates.
- Countries
- Countries where an ad was shown. An ad shown in two countries counts in both.
- Video share
- Video ads divided by all ads with stored media.
- Key insights
- The last 90 days against the 90 days before, each compared with the median of similar companies. An insight needs at least 100 ads in each period and at least 5 similar companies.
The data
| Ad data date | 13 Nov 2026 |
|---|---|
| First ad seen | 1 Mar 2026 |
| Ad source | Meta Ad Library, collected by Spytrend. Meta's guide to the Ad Library |
| Company sites | nathabit.in |
| Funding, ARR and valuation | Spytrend Startups, 13 Nov 2026, from company announcements and press reports |
| Insight model | insights-v1 |
Limits
- Spytrend collects ads since March 2026. An older ad is in the data only when it still ran then, so a first ad date can be earlier.
- The number of ads we collect changes from month to month, which is why changes are compared with similar companies.
- The page counts ads. It does not show ad spend or impressions.
- An ad Spytrend did not see is not proof that the company did not advertise.
Headings, short summaries and the takeaways are written by an AI model from these numbers and checked by rules. Every figure comes from Spytrend data, and message names are an AI reading of the ad texts. Report a mistake.
Questions about Nat Habit's ads
How many ads does Nat Habit run?
Spytrend saw 21,354 Meta ads that lead to nathabit.in between 1 Mar 2026 and 13 Nov 2026. 1,463 of them were active in the last 14 days to 13 Nov 2026.
Is Nat Habit advertising now?
Yes. 1,463 ads were active in the last 14 days to 13 Nov 2026, and 1,425 new ads appeared in the 7 days before that.
Which countries do Nat Habit's ads target?
The ads ran in 1 country. India took 100% of placements.
Does Nat Habit use video ads?
Yes. 90% of its ads with media are video: 19,193 video ads against 2,135 image ads.
What does Nat Habit advertise?
Its leading message is “Glow and tan removal” (31% of ads active in the last 14 days to 6 Nov 2026), followed by fresh ayurvedic care (7%) and colour without preparation (6%).
Which companies advertise like Nat Habit?
By the mix of ad categories, Nat Habit's closest peers are Innovist, Plix, Arata, Vedix and IL MAKIAGE. Nat Habit ranks 3rd of the 9 companies in that set by ads active in the last 14 days.
How much has Nat Habit raised?
Spytrend Startups records $30.9M of disclosed funding for Nat Habit. The last recorded round: Series C, Oct 2026.
How fast is Nat Habit growing?
Spytrend saw 12,486 new Nat Habit ads in the 90 days to 13 Nov 2026, against 7,016 in the 90 days before.
Why does Spytrend show more ads than other libraries?
Spytrend counts every ad whose link leads to nathabit.in or its subdomains, including ads run from partner pages, once each.
Where does this data come from?
Ad data comes from the Meta Ad Library, collected by Spytrend and dated 13 Nov 2026.
See every Nat Habit ad, not a summary of them
The ad library behind this page is the product: every ad with its creative, country, format and launch date, and the same view for any advertiser you name.
- All 21,354 Nat Habit ads, with filters for country, format and launch date
- Every one of its 3,196 creatives, with the ads that use it
- The same view for Innovist, Plix, Arata and any other advertiser