28 ads · image · first launched 27 Dec 2024 · newest ad found 11 May 2026
Company profile · SaaS · Advertiser
Moz ads: 1,080 Meta ads, 64 active in the last 14 days
Moz runs 1,080 Meta ads, 64 active in the last 14 days to 13 Nov 2026, in 6 countries. It has raised $29.2M. Spytrend collects these observed ads directly from the Meta Ad Library; the counts describe advertising activity, not ad costs or sales.
First seen advertising on Meta in March 2026, mostly from its page “Moz”, with ads that lead to moz.com.
- Website
- moz.com
- Category
- SaaS
- Advertises on
- Meta
64 ads active in the last 14 days to 13 Nov 2026 Ad data of 13 Nov 2026Page updated 13 Nov 2026 What this data is and how we count itAd Examples
Moz's ad metrics
How many ads does Moz run? 1,080 Meta ads, 64 active in the last 14 days to 13 Nov 2026. Every number on this page comes from ads that lead to moz.com, collected since 1 Mar 2026. Spytrend counts ads, not ad spend and not impressions.
Total ads1,080Meta ads that lead to moz.com, since 1 Mar 2026
- Facebook pages
- 1
- Landing sites
- 4
- Unique creatives
- 153
- Longest-lived ad
- 508 days
First seen Mar 2026 · new ads in 8 of 9 months
Active in the last 14 days646% of all its ads are active in the last 14 days to 13 NovLaunched+00% of the ads active in the last 14 days started 7–13 NovCountries6- Mar
- Apr
- May
- Jun
- Jul
- Aug
- Sep
- Oct
- Nov
- United States20%
- Canada19%
- United Kingdom19%
| Metric | Value | What it counts |
|---|---|---|
| Total ads | 1,080 | Every ad whose link leads to the domain or a subdomain, including partner pages, since 1 Mar 2026 |
| Active in the last 14 days | 64 | Found in the Meta Ad Library as active in the last 14 days to 13 Nov 2026, 6% of all its ads |
| Launched | 0 | Launched 7–13 Nov 2026, 0% of the ads active in the last 14 days |
| Unique creatives | 153 | Different images and videos behind the ads, duplicates matched |
| Longest-lived ad | 508 days | From its first to its last launch date in our data |
| Countries | 6 | An ad shown in two countries counts in both; 6 countries had ads active in the last 14 days |
| Video share | 31% | 337 video ads against 742 image ads, all ads with stored media |
| Facebook pages | 1 | Pages that ran ads leading to Moz's sites, partner pages included |
| Landing sites | 4 | Domains and subdomains the ads lead to; moz.com takes the most |
Moz launches 2 new ads a day
How often does Moz launch new ads? 273 ads in 180 days, 197 in 90 and 17 in the last 30. The busiest single day was 13 Sep 2026, with 48 new ads.
MozSimilar companies, median (20), scaled to Moz
Metric: New ads by launch date · Period: 15 Oct – 13 Nov 2026 · Source: Spytrend Meta ad data, ads that lead to moz.com. Counts of ads, not ad costs.
- New ads
- 17
- Per day
- 1
- Busiest day
- 6 on 15 Oct
- Days with new ads
- 6 of 30
MozSimilar companies, median (20), scaled to Moz
Metric: New ads by launch date · Period: 16 Aug – 13 Nov 2026 · Source: Spytrend Meta ad data, ads that lead to moz.com. Counts of ads, not ad costs.
- New ads
- 197
- Per day
- 2
- Busiest day
- 48 on 13 Sep
- Days with new ads
- 25 of 90
MozSimilar companies, median (20), scaled to Moz
Metric: New ads by launch date · Period: 18 May – 13 Nov 2026 · Source: Spytrend Meta ad data, ads that lead to moz.com. Counts of ads, not ad costs.
- New ads
- 273
- Per day
- 2
- Busiest day
- 48 on 13 Sep
- Days with new ads
- 48 of 180
| Period | New ads | Per day | Busiest day | Days with new ads |
|---|---|---|---|---|
| 30 days 15 Oct – 13 Nov | 17 | 1 | 6 15 Oct | 6 of 30 |
| 90 days 16 Aug – 13 Nov | 197 | 2 | 48 13 Sep | 25 of 90 |
| 180 days 18 May – 13 Nov | 273 | 2 | 48 13 Sep | 48 of 180 |
Image makes 69% of Moz's ads
Which formats and buttons does Moz use? The 1,080 Moz ads counted by format, on the same data date, 13 Nov 2026.
| Format | Total ads | Share of all ads | Active in the last 14 days |
|---|---|---|---|
| Image | 742 | 69% | 61 |
| Video | 337 | 31% | 3 |
| No stored media | 1 | 0% | 0 |
Real ad creatives
Its most-used creative carried 28 ads
Which creatives does Moz reuse most? These two carried the most ads; the dates are the first launch of an ad with the creative (the day Spytrend first found one when Meta gives no start date) and the day Spytrend found the newest one.
27 ads · image · first launched 27 Dec 2024 · newest ad found 11 May 2026
Ads ran in 6 countries; the United States has 20% of placements
Which countries do Moz's ads reach? Ads ran in the last 14 days in 6 of the countries shown. A placement is one ad shown in one country. The geography report counts 4,010 placements.
| Country | Share of placements | Active in the last 14 days |
|---|---|---|
| United States US | 20% | 20 |
| Canada CA | 19% | 21 |
| United Kingdom GB | 19% | 26 |
| Ireland IE | 15% | 4 |
| Australia AU | 14% | 13 |
| New Zealand NZ | 13% | 1 |
| Country | Last 90 days | 90 days before | Change |
|---|---|---|---|
| United Kingdom | 75 | 35 | +114% |
| Canada | 68 | 66 | +3% |
| United States | 60 | 67 | −10% |
| Ireland | 33 | 21 | +57% |
| Australia | 16 | 14 | +14% |
| New Zealand | 2 | 14 | −86% |
“Compete in AI search” leads 71% of its ads active in the last 14 days
What do Moz's ad messages say? Spytrend analyzed 189 ads and identified 6 messages. We read the text of 189 Moz ads, which held 50 different texts. The message names below are our reading of those texts; the shares and the quotes come straight from the ads.
| Message | What the ads say | All read ads | Active in the last 14 days |
|---|---|---|---|
| Better local visibility | Moz Local promises stronger local search rankings and more business through listings and reputation management. “Maximize online visibility with Moz Local” | 34% | 5% |
| Compete in AI search | Moz helps brands compare their AI presence with competitors, track citations and sentiment, and discover sources that influence AI recommendations. “Are you invisible to AI search?” | 23% | 71% |
| Expert insights at MozCon | MozCon promotions promise practical search strategies and community connections while urging viewers to secure tickets before availability runs out. “Limited spots remaining” | 16% | 19% |
| Clearer SEO decisions | Moz Pro brings keyword insights, competitive research, backlink tracking, and audits together to help marketers find opportunities and improve rankings. “SEO Experts Love Moz” | 12% | 0% |
| Less manual location management | Moz Local offers an easier way to maintain business listings and manage reviews without updating locations manually. “Ready to ditch manual updates?” | 9% | 5% |
| Find local listing gaps | A business listings audit reveals missing, inconsistent, or incomplete directory information so businesses can improve local visibility. “Put your local business on the map” | 5% | 0% |
Offers in the ads
| Offer | Example line | Ads |
|---|---|---|
| Local monthly price | “Sign up now for $16/month.” | 39 ads |
| Free trial | “Claim your free trial.” | 26 ads |
| Pro trial | “7-day trial of Moz Pro!” | 19 ads |
| Free listings audit | “Get a free audit of your business listings across top directories.” | 9 ads |
| Free start | “Get started for free!” | 5 ads |
Buttons the ads use
| Button | Share of ads |
|---|---|
| Learn more | 79% |
| Sign up | 14% |
| Get offer | 6% |
| See details | 1% |
What to take from it. New ads rose from 76 in the 90 days before to 197 in the last 90.
Moz raised $29.2M in disclosed funding
What financial figures does Moz disclose? Spytrend Startups records $29.2M of disclosed funding for Moz. The last recorded round: Undisclosed round, Jun 2021. Its self-reported valuation is $67M.
$29.2M
Raised in total
$67M
Valuation, self-reported
The figures come from Spytrend Startups as of 13 Nov 2026, which records funding from filings, company announcements and press reports; a total is the sum of the recorded rounds or the total the company reported, and some rounds are self-reported. Estimates and figures the company has not disclosed are left out.
Moz ranks 9th of 9 by ads active in the last 14 days among similar companies
How does Moz compare with similar advertisers? “Similar” comes from Spytrend's match on the mix of ad categories over the 90-day window ending 13 Nov 2026. Nine companies with ads active in the last 14 days qualified: Moz and eight peers, listed by similarity, closest match first. By ads active in the last 14 days Moz ranks 9th of 9 (64).
| Company | Category mix | Main message | Total ads | Active in the last 14 days | Main country |
|---|---|---|---|---|---|
| Moz, this page | — | Better local visibility | 1,080 | 64 | United States 20% |
| Amplitude | 92% | — | 22,716 | 614 | United States 31% |
| Viktor | 86% | Coworker that finishes work | 8,758 | 245 | United States 40% |
| Gohighlevel | 86% | — | 10,374 | 148 | United States 24% |
| AppSumo | 80% | Create faster with AI | 5,276 | 112 | United States 6% |
| ElevenLabs | 80% | Human sounding voices | 7,947 | 1,366 | Canada 5% |
| Semrush | 79% | Stay visible in AI | 1,483 | 100 | United Kingdom 17% |
| Yotpo | 73% | — | 8,795 | 154 | United States 21% |
| Docusign | 71% | — | 9,880 | 172 | United States 51% |
A dash in “Main message” means Spytrend has not read that company's top message yet.
Why Spytrend shows 1,080 ads where other libraries show fewer
What explains Moz's ad numbers? These are the measured differences in its ads.
- We count every ad that leads to the sites, including ads run from partner pages (1 Facebook pages in total), not only the ads of one official page.
- We count subdomains too: moz.com and its subdomains are one company, not four.
- We count each ad once, by its launch date, and we keep an ad that launched before March 2026 if it still ran then.
| Landing site | Ads | Active in the last 14 days | First and last launch |
|---|---|---|---|
| moz.com | 745 | 31 | before Mar 2026 – 29 Oct 2026 |
| signup.moz.com | 319 | 33 | before Mar 2026 – 15 Oct 2026 |
| mozcon.moz.com | 12 | 0 | 30 Jun – 9 Jul 2026 |
| academy.moz.com | 4 | 0 | before Mar 2026 |
| Month | New ads |
|---|---|
| Before Mar 2026 | 197 |
| Mar 2026 | 7 |
| Apr 2026 | 27 |
| May 2026 | 33 |
| Jun 2026 | 26 |
| Jul 2026 | 37 |
| Aug 2026 | 21 |
| Sep 2026 | 117 |
| Oct 2026 | 71 |
Definitions, data and limits
Definitions
- Total ads
- Meta ads whose link leads to moz.com or a subdomain, each counted once. Includes ads from partner pages that link there.
- Active in the last 14 days
- Ads the Meta Ad Library showed as active in the last 14 days to 13 Nov 2026, by our last check. Meta keeps an old status for some ads, so an ad not checked in those 14 days is not counted.
- New ads
- Ads counted by their launch date in the Meta Ad Library.
- Unique creatives
- The different images and videos behind the ads, after Spytrend matches duplicates.
- Countries
- Countries where an ad was shown. An ad shown in two countries counts in both.
- Video share
- Video ads divided by all ads with stored media.
- Key insights
- The last 90 days against the 90 days before, each compared with the median of similar companies. An insight needs at least 100 ads in each period and at least 5 similar companies.
The data
| Ad data date | 13 Nov 2026 |
|---|---|
| First ad seen | 1 Mar 2026 |
| Ad source | Meta Ad Library, collected by Spytrend. Meta's guide to the Ad Library |
| Company sites | moz.com |
| Funding, ARR and valuation | Spytrend Startups, 13 Nov 2026, from company announcements and press reports |
| Insight model | insights-v1 |
Limits
- Spytrend collects ads since March 2026. An older ad is in the data only when it still ran then, so a first ad date can be earlier.
- The number of ads we collect changes from month to month, which is why changes are compared with similar companies.
- The page counts ads. It does not show ad spend or impressions.
- An ad Spytrend did not see is not proof that the company did not advertise.
Headings, short summaries and the takeaways are written by an AI model from these numbers and checked by rules. Every figure comes from Spytrend data, and message names are an AI reading of the ad texts. Report a mistake.
Questions about Moz's ads
How many ads does Moz run?
Spytrend saw 1,080 Meta ads that lead to moz.com between 1 Mar 2026 and 13 Nov 2026. 64 of them were active in the last 14 days to 13 Nov 2026.
Is Moz advertising now?
Yes. 64 ads were active in the last 14 days to 13 Nov 2026, and 0 new ads appeared in the 7 days before that.
Which countries do Moz's ads target?
The ads ran in 6 countries. The United States took 20% of placements, Canada 19% and the United Kingdom 19%.
Does Moz use video ads?
Yes. 31% of its ads with media are video: 337 video ads against 742 image ads.
What does Moz advertise?
Its leading message is “Compete in AI search” (71% of ads active in the last 14 days to 3 Nov 2026), followed by expert insights at mozcon (19%) and better local visibility (5%).
Which companies advertise like Moz?
By the mix of ad categories, Moz's closest peers are Amplitude, Viktor, Gohighlevel, AppSumo and ElevenLabs. Moz ranks 9th of the 9 companies in that set by ads active in the last 14 days.
How much has Moz raised?
Spytrend Startups records $29.2M of disclosed funding for Moz. The last recorded round: Undisclosed round, Jun 2021. Its self-reported valuation is $67M.
How fast is Moz growing?
Spytrend saw 197 new Moz ads in the 90 days to 13 Nov 2026, against 76 in the 90 days before.
Why does Spytrend show more ads than other libraries?
Spytrend counts every ad whose link leads to moz.com or its subdomains, including ads run from partner pages, once each.
Where does this data come from?
Ad data comes from the Meta Ad Library, collected by Spytrend and dated 13 Nov 2026.
See every Moz ad, not a summary of them
The ad library behind this page is the product: every ad with its creative, country, format and launch date, and the same view for any advertiser you name.
- All 1,080 Moz ads, with filters for country, format and launch date
- Every one of its 153 creatives, with the ads that use it
- The same view for Amplitude, Viktor, Gohighlevel and any other advertiser