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Beco ads: 16,139 Meta ads, 471 active in the last 14 days

Beco runs 16,139 Meta ads, 471 active in the last 14 days to 13 Nov 2026, in 2 countries. It has raised $14.9M. Last recorded equity round: Series A, $10M, Aug 2024. Spytrend collects these observed ads directly from the Meta Ad Library; the counts describe advertising activity, not ad costs or sales.

First seen advertising on Meta in March 2026, mostly from its page “BECO”, with ads that lead to letsbeco.com.

Website
letsbeco.com
Category
Body care
Advertises on
Meta

471 ads active in the last 14 days to 13 Nov 2026 Ad data of 13 Nov 2026Page updated 13 Nov 2026 What this data is and how we count itAd Examples

Beco's ad metrics

How many ads does Beco run? 16,139 Meta ads, 471 active in the last 14 days to 13 Nov 2026. Every number on this page comes from ads that lead to letsbeco.com, collected since 1 Mar 2026. Spytrend counts ads, not ad spend and not impressions.

Total ads16,139Meta ads that lead to letsbeco.com, since 1 Mar 2026
Facebook pages
13
Landing sites
3
Unique creatives
4,713
Longest-lived ad
378 days
First seen Mar 2026 · new ads in 9 of 9 months
  1. Mar
  2. Apr
  3. May
  4. Jun
  5. Jul
  6. Aug
  7. Sep
  8. Oct
  9. Nov
Active in the last 14 days4713% of all its ads are active in the last 14 days to 13 NovLaunched+439% of the ads active in the last 14 days started 7–13 NovCountries2
  1. India100%
  2. Pakistan0%
Share of ad placementsVideo ads85%Video 13,773Image 2,343
Beco, Meta ads that lead to letsbeco.com · data of 13 Nov 2026
Metric Value What it counts
Total ads 16,139 Every ad whose link leads to the domain or a subdomain, including partner pages, since 1 Mar 2026
Active in the last 14 days 471 Found in the Meta Ad Library as active in the last 14 days to 13 Nov 2026, 3% of all its ads
Launched 43 Launched 7–13 Nov 2026, 9% of the ads active in the last 14 days
Unique creatives 4,713 Different images and videos behind the ads, duplicates matched
Longest-lived ad 378 days From its first to its last launch date in our data
Countries 2 An ad shown in two countries counts in both; 1 country had ads active in the last 14 days
Video share 85% 13,773 video ads against 2,343 image ads, all ads with stored media
Facebook pages 13 Pages that ran ads leading to Beco's sites, partner pages included
Landing sites 3 Domains and subdomains the ads lead to; letsbeco.com takes the most

What changed in the last 90 days

What changed in Beco's ads over the last 90 days? Last 90 days (16 Aug – 13 Nov) against the 90 days before (18 May – 15 Aug), next to similar companies.

0.7× new ads · peers 1.5×

Beco's new ads fell to 0.7× in 90 days

It launched 4,579 new ads between 16 Aug and 13 Nov 2026, against 6,330 in the 90 days before. The 20 similar companies changed by a median 1.5×.

How we computed this
FindingIt launched 4,579 new ads between 16 Aug and 13 Nov 2026, against 6,330 in the 90 days before. The 20 similar companies changed by a median 1.5×.
Check4,579 ÷ 6,330 = 0.72; peer median 1.52; 0.72 ÷ 1.52 = 0.48
Ruleratio = ads(w2) ÷ ads(w1); shown when ratio ÷ peer median ratio >= 1.5 or <= 1/1.5
DataMeta ads that lead to letsbeco.com, by launch date. Periods 2026-05-18 … 2026-08-15 and 2026-08-16 … 2026-11-13. Spytrend ad data of 13 Nov 2026 · insights-v1
+5 pts video share of new ads · peers −4.9 pts

Beco's video share rose 5 points in 90 days

Video took 89% of its new ads with media, against 84% in the 90 days before. The similar companies moved a median −4.9 points.

How we computed this
FindingVideo took 89% of its new ads with media, against 84% in the 90 days before. The similar companies moved a median −4.9 points.
Check5,280 ÷ 6,317 = 83.6% → 4,048 ÷ 4,569 = 88.6%; peer median -4.9 pts
Rulevideo share = video ÷ (video + image); shown when |change − peer median change| >= 5 points and media coverage >= 80 % in both windows
DataMeta ads that lead to letsbeco.com, by launch date. Periods 2026-05-18 … 2026-08-15 and 2026-08-16 … 2026-11-13. Spytrend ad data of 13 Nov 2026 · insights-v1

Beco launches 51 new ads a day

How often does Beco launch new ads? 10,909 ads in 180 days, 4,579 in 90 and 497 in the last 30. The busiest single day was 7 Jul 2026, with 704 new ads.

BecoSimilar companies, median (20), scaled to Beco

025507510015 Oct22 Oct29 Oct5 Nov12 Nov

Metric: New ads by launch date · Period: 15 Oct – 13 Nov 2026 · Source: Spytrend Meta ad data, ads that lead to letsbeco.com. Counts of ads, not ad costs.

New ads
497
Per day
17
Busiest day
93 on 30 Oct
Days with new ads
23 of 30

BecoSimilar companies, median (20), scaled to Beco

01002003004001 Sep1 Oct1 Nov

Metric: New ads by launch date · Period: 16 Aug – 13 Nov 2026 · Source: Spytrend Meta ad data, ads that lead to letsbeco.com. Counts of ads, not ad costs.

New ads
4,579
Per day
51
Busiest day
386 on 25 Aug
Days with new ads
80 of 90

BecoSimilar companies, median (20), scaled to Beco

02004006008001 Jun1 Jul1 Aug1 Sep1 Oct1 Nov

Metric: New ads by launch date · Period: 18 May – 13 Nov 2026 · Source: Spytrend Meta ad data, ads that lead to letsbeco.com. Counts of ads, not ad costs.

New ads
10,909
Per day
61
Busiest day
704 on 7 Jul
Days with new ads
168 of 180
New ads by launch date · window ends 13 Nov 2026 · counts of ads, not ad spend
Period New ads Per day Busiest day Days with new ads
30 days 15 Oct – 13 Nov 497 17 93 30 Oct 23 of 30
90 days 16 Aug – 13 Nov 4,579 51 386 25 Aug 80 of 90
180 days 18 May – 13 Nov 10,909 61 704 7 Jul 168 of 180

Video makes 85% of Beco's ads

Which formats and buttons does Beco use? The 16,139 Beco ads counted by format, on the same data date, 13 Nov 2026.

Ads by format · all ads since 1 Mar 2026 and ads active in the last 14 days to 13 Nov 2026
Format Total ads Share of all ads Active in the last 14 days
Video13,77385%354
Image2,34315%117
No stored media230%0
Real ad creatives

Its most-used creative carried 12 ads

Which creatives does Beco reuse most? These two carried the most ads; the dates are the first launch of an ad with the creative (the day Spytrend first found one when Meta gives no start date) and the day Spytrend found the newest one.

Image Beco image ad, used in 12 ads, first launched 30 Sep 2026, newest ad found 1 Oct 2026

12 ads · image · first launched 30 Sep 2026 · newest ad found 1 Oct 2026

Open in Ad Research

Image Beco image ad, used in 12 ads, first launched 30 Sep 2026, newest ad found 1 Oct 2026

12 ads · image · first launched 30 Sep 2026 · newest ad found 1 Oct 2026

Open in Ad Research

See all 4,713 Beco creatives with the ads that use them

Ads ran in 2 countries; India has 100% of placements

Which countries do Beco's ads reach? Ads ran in the last 14 days in 1 of the countries shown. A placement is one ad shown in one country. The geography report counts 16,120 placements.

Top 2 countries by share of placements · all ads since 1 Mar 2026
Country Share of placements Active in the last 14 days
India IN100%471
Pakistan PK0%0
New ads by country · the 1 country with new ads in the last 180 days · last 90 days (16 Aug – 13 Nov 2026) against the 90 days before (18 May – 15 Aug) · an ad shown in two countries counts in both
Country Last 90 days 90 days before Change
India4,5796,330−28%

“Rewarding seasonal stockups” leads 37% of its ads active in the last 14 days

What do Beco's ad messages say? Spytrend analyzed 561 ads and identified 6 messages. We read the text of 561 Beco ads, which held 126 different texts. The message names below are our reading of those texts; the shares and the quotes come straight from the ads.

Message analysis through 6 Nov 2026 (page ad data through 13 Nov 2026) · share of all ads analyzed for Beco and of those active in the last 14 days of that period
Message What the ads say All read ads Active in the last 14 days
Effortless stain removal The ads promise to remove hard-water stains, limescale and kitchen grease with a simple spray, wait and wipe routine instead of laborious scrubbing. “Beco Max - Tap & Shower Cleaner” 32% 5%
Reusable towel upgrade The ads urge viewers to replace disposable paper towels with absorbent, washable bamboo towels that handle everyday messes while reducing waste and repeat spending. “Beco Reusable Kitchen Towel” 25% 32%
Rewarding seasonal stockups Festive and seasonal sale ads encourage shoppers to stock up on sustainable essentials through free products, bonus gifts and bundle savings. “Buy 3 Get 2 FREE” 16% 37%
Gentler plant powered cleaning Beco presents plant-derived cleaners as effective alternatives to harsh chemicals, emphasizing the absence of strong fumes and toxic residue alongside gentleness on hands, fabrics and the home. “Max - Kitchen Cleaner” 7% 1%
Multisurface cleaning versatility Beco promotes its charcoal cleaning paste as a versatile solution for grime across cookware, bathroom fittings and household surfaces without scratches or sticky residue. “Multisurface Magic Cleaner Paste” 5% 4%
Portable stain rescue Stain remover wipe ads promise convenient, immediate help with food and drink spills while away from home. “Instant Stain Remover Wipe” 1% 2%

Offers in the ads

Offer stated in the ad · number of ads that state it
Offer Example line Ads
Buy two get five“BECO Buy 2 Get 5 Sale.”31 ads
Bonus freebies“PLUS, GET EXCITING FREEBIES!”20 ads
Buy two get two“BUY 2, GET 2 FREE!”11 ads
Buy three get three“Buy 3 & Get 3 FREE”6 ads
Buy one get one“BUY 1. GET 1 FREE.”3 ads

Buttons the ads use

Call-to-action button · share of ads
Button Share of ads
Shop now94%
Learn more3%
Get offer2%
See details1%
What to take from it. New ads fell from 6,330 in the 90 days before to 4,579 in the last 90. Move new ads toward video, as Beco did: 89% of its recent launches. Beco launches 319 ads a week rather than in bursts: 12 weeks with new ads out of 12.

Beco raised $10M in Aug 2024

What financial figures does Beco disclose? Spytrend Startups records $14.9M of disclosed funding for Beco. The last recorded round: Series A, $10M, Aug 2024.

$14.9M

Raised in total

$10M

Series A, Aug 2024

See Beco on Spytrend Startups

The figures come from Spytrend Startups as of 13 Nov 2026, which records funding from filings, company announcements and press reports; a total is the sum of the recorded rounds or the total the company reported, and some rounds are self-reported. Estimates and figures the company has not disclosed are left out.

Beco ranks 7th of 9 by ads active in the last 14 days among similar companies

How does Beco compare with similar advertisers? “Similar” comes from Spytrend's match on the mix of ad categories over the 90-day window ending 13 Nov 2026. Nine companies with ads active in the last 14 days qualified: Beco and eight peers, listed by similarity, closest match first. By ads active in the last 14 days Beco ranks 7th of 9 (471).

Similar companies by ad-category mix · ads seen and active in the last 14 days to 13 Nov 2026
Company Category mix Main message Total ads Active in the last 14 days Main country
Beco, this page — Effortless stain removal 16,139 471 India 100%
Happi Planet 86% Less Scrubbing 11,845 275 India 100%
Everdrop 83% Hyped bathroom routines 13,704 840 Germany 52%
Blinkit 50% Festival sale savings 7,505 1,306 India 97%
Faire 49% Global wholesale connections 9,609 970 United States 21%
Dandelion Chocolate 44% A Holiday Ritual 858 176 United States 100%
Flipkart 42% Sale event urgency 65,354 3,614 India 96%
IKEA 41% Affordable home upgrades 33,074 2,859 India 14%
Carpe 41% Beyond ordinary deodorant 19,829 1,061 United States 81%

Why Spytrend shows 16,139 ads where other libraries show fewer

What explains Beco's ad numbers? These are the measured differences in its ads.

  • We count every ad that leads to the sites, including ads run from partner pages (13 Facebook pages in total), not only the ads of one official page.
  • We count subdomains too: letsbeco.com and its subdomains are one company, not three.
  • We count each ad once, by its launch date, and we keep an ad that launched before March 2026 if it still ran then.
Landing sites of Beco's ads · ads that lead to each site · data of 13 Nov 2026
Landing site Ads Active in the last 14 days First and last launch
letsbeco.com 15,959 471 before Mar 2026 – 12 Nov 2026
store.letsbeco.com 178 0 before Mar 2026 – 13 Oct 2026
shop.letsbeco.com 2 0 31 Mar – 14 Apr 2026
New ads by launch month · Before Mar 2026 – 13 Nov 2026 · counts of ads, not ad spend
Month New ads
Before Mar 2026 1,716
Mar 2026 1,548
Apr 2026 1,304
May 2026 1,492
Jun 2026 1,919
Jul 2026 2,908
Aug 2026 2,445
Sep 2026 1,753
Oct 2026 837
Nov 2026 (to 13 Nov) 203

Definitions, data and limits

Definitions

Total ads
Meta ads whose link leads to letsbeco.com or a subdomain, each counted once. Includes ads from partner pages that link there.
Active in the last 14 days
Ads the Meta Ad Library showed as active in the last 14 days to 13 Nov 2026, by our last check. Meta keeps an old status for some ads, so an ad not checked in those 14 days is not counted.
New ads
Ads counted by their launch date in the Meta Ad Library.
Unique creatives
The different images and videos behind the ads, after Spytrend matches duplicates.
Countries
Countries where an ad was shown. An ad shown in two countries counts in both.
Video share
Video ads divided by all ads with stored media.
Key insights
The last 90 days against the 90 days before, each compared with the median of similar companies. An insight needs at least 100 ads in each period and at least 5 similar companies.

The data

Sources and dates for this page
Ad data date13 Nov 2026
First ad seen1 Mar 2026
Ad sourceMeta Ad Library, collected by Spytrend. Meta's guide to the Ad Library
Company sitesletsbeco.com
Funding, ARR and valuationSpytrend Startups, 13 Nov 2026, from company announcements and press reports
Insight modelinsights-v1

Limits

  • Spytrend collects ads since March 2026. An older ad is in the data only when it still ran then, so a first ad date can be earlier.
  • The number of ads we collect changes from month to month, which is why changes are compared with similar companies.
  • The page counts ads. It does not show ad spend or impressions.
  • An ad Spytrend did not see is not proof that the company did not advertise.

Headings, short summaries and the takeaways are written by an AI model from these numbers and checked by rules. Every figure comes from Spytrend data, and message names are an AI reading of the ad texts. Report a mistake.

Questions about Beco's ads

How many ads does Beco run?

Spytrend saw 16,139 Meta ads that lead to letsbeco.com between 1 Mar 2026 and 13 Nov 2026. 471 of them were active in the last 14 days to 13 Nov 2026.

Is Beco advertising now?

Yes. 471 ads were active in the last 14 days to 13 Nov 2026, and 43 new ads appeared in the 7 days before that.

Which countries do Beco's ads target?

The ads ran in 2 countries. India took 100% of placements and Pakistan 0%.

Does Beco use video ads?

Yes. 85% of its ads with media are video: 13,773 video ads against 2,343 image ads. Video took 89% of the ads launched in the last 90 days, up from 84% in the 90 days before.

What does Beco advertise?

Its leading message is “Rewarding seasonal stockups” (37% of ads active in the last 14 days to 6 Nov 2026), followed by reusable towel upgrade (32%) and effortless stain removal (5%).

Which companies advertise like Beco?

By the mix of ad categories, Beco's closest peers are Happi Planet, Everdrop, Blinkit, Faire and Dandelion Chocolate. Beco ranks 7th of the 9 companies in that set by ads active in the last 14 days.

How much has Beco raised?

Spytrend Startups records $14.9M of disclosed funding for Beco. The last recorded round: Series A, $10M, Aug 2024.

How fast is Beco growing?

Spytrend saw 4,579 new Beco ads in the 90 days to 13 Nov 2026, against 6,330 in the 90 days before.

Why does Spytrend show more ads than other libraries?

Spytrend counts every ad whose link leads to letsbeco.com or its subdomains, including ads run from partner pages, once each.

Where does this data come from?

Ad data comes from the Meta Ad Library, collected by Spytrend and dated 13 Nov 2026.

See every Beco ad, not a summary of them

The ad library behind this page is the product: every ad with its creative, country, format and launch date, and the same view for any advertiser you name.

  • All 16,139 Beco ads, with filters for country, format and launch date
  • Every one of its 4,713 creatives, with the ads that use it
  • The same view for Happi Planet, Everdrop, Blinkit and any other advertiser
Beco's funding and ARR

Open Beco's ads in Ad Research · See pricing

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