Framer launched 3.6× more new ads in 90 days
It launched 4,426 new ads between 16 Aug and 13 Nov 2026, against 1,220 in the 90 days before. The 19 similar companies changed by a median 1.2×.
Company profile · No-code and low-code · Advertiser
Framer runs 7,661 Meta ads, 323 active in the last 14 days to 13 Nov 2026, in 170 countries. It has raised $162.6M. Last recorded equity round: Series D, $100M, Aug 2025. Spytrend collects these observed ads directly from the Meta Ad Library; the counts describe advertising activity, not ad costs or sales.
First seen advertising on Meta in March 2026, mostly from its page “Framer”, with ads that lead to framer.com.
323 ads active in the last 14 days to 13 Nov 2026 Ad data of 13 Nov 2026Page updated 13 Nov 2026 What this data is and how we count itAd Examples
How many ads does Framer run? 7,661 Meta ads, 323 active in the last 14 days to 13 Nov 2026. Every number on this page comes from ads that lead to framer.com, collected since 1 Mar 2026. Spytrend counts ads, not ad spend and not impressions.
| Metric | Value | What it counts |
|---|---|---|
| Total ads | 7,661 | Every ad whose link leads to the domain or a subdomain, including partner pages, since 1 Mar 2026 |
| Active in the last 14 days | 323 | Found in the Meta Ad Library as active in the last 14 days to 13 Nov 2026, 4% of all its ads |
| Launched | 775 | Launched 7–13 Nov 2026 |
| Unique creatives | 554 | Different images and videos behind the ads, duplicates matched |
| Longest-lived ad | 554 days | From its first to its last launch date in our data |
| Countries | 170 | An ad shown in two countries counts in both; 13 countries had ads active in the last 14 days |
| Video share | 51% | 3,909 video ads against 3,730 image ads, all ads with stored media |
| Facebook pages | 16 | Pages that ran ads leading to Framer's sites, partner pages included |
| Landing sites | 1 | Domains and subdomains the ads lead to; framer.com takes the most |
What changed in Framer's ads over the last 90 days? Last 90 days (16 Aug – 13 Nov) against the 90 days before (18 May – 15 Aug), next to similar companies.
It launched 4,426 new ads between 16 Aug and 13 Nov 2026, against 1,220 in the 90 days before. The 19 similar companies changed by a median 1.2×.
Video took 51% of its new ads with media, against 34% in the 90 days before. The similar companies moved a median +3.0 points.
Ads reached the United Arab Emirates and Czechia for the first time, all first seen on 3 Sep 2026, with 261–610 ads each.
How often does Framer launch new ads? 5,646 ads in 180 days, 4,426 in 90 and 1,005 in the last 30. The busiest single day was 5 Sep 2026, with 621 new ads.
FramerSimilar companies, median (19), scaled to Framer
Metric: New ads by launch date · Period: 15 Oct – 13 Nov 2026 · Source: Spytrend Meta ad data, ads that lead to framer.com. Counts of ads, not ad costs.
FramerSimilar companies, median (19), scaled to Framer
Metric: New ads by launch date · Period: 16 Aug – 13 Nov 2026 · Source: Spytrend Meta ad data, ads that lead to framer.com. Counts of ads, not ad costs.
FramerSimilar companies, median (19), scaled to Framer
Metric: New ads by launch date · Period: 18 May – 13 Nov 2026 · Source: Spytrend Meta ad data, ads that lead to framer.com. Counts of ads, not ad costs.
| Period | New ads | Per day | Busiest day | Days with new ads |
|---|---|---|---|---|
| 30 days 15 Oct – 13 Nov | 1,005 | 34 | 423 9 Nov | 19 of 30 |
| 90 days 16 Aug – 13 Nov | 4,426 | 49 | 621 5 Sep | 75 of 90 |
| 180 days 18 May – 13 Nov | 5,646 | 31 | 621 5 Sep | 109 of 180 |
Which formats and buttons does Framer use? The 7,661 Framer ads counted by format, on the same data date, 13 Nov 2026.
| Format | Total ads | Share of all ads | Active in the last 14 days |
|---|---|---|---|
| Video | 3,909 | 51% | 209 |
| Image | 3,730 | 49% | 114 |
| No stored media | 22 | 0% | 0 |
Which creatives does Framer reuse most? These three carried the most ads; the dates are the first launch of an ad with the creative (the day Spytrend first found one when Meta gives no start date) and the day Spytrend found the newest one.
33 ads · video · first launched 14 Aug 2026 · newest ad found 12 Nov 2026
31 ads · video · first launched 2 Sep 2026 · newest ad found 26 Sep 2026
31 ads · image · first launched 8 Oct 2025 · newest ad found 13 May 2026
Which countries do Framer's ads reach? Two countries got their first ads on 3 Sep 2026, and ads ran in the last 14 days in 13 of the countries shown. Showing 60 of 170 countries by placements. A placement is one ad shown in one country. The geography report counts 18,523 placements.
| Country | Share of placements | Active in the last 14 days |
|---|---|---|
| United States US | 18% | 36 |
| Canada CA | 13% | 61 |
| United Kingdom GB | 13% | 21 |
| Netherlands NL | 12% | 88 |
| Australia AU | 11% | 16 |
| Germany DE | 8% | 37 |
| Italy IT | 4% | 14 |
| France FR | 4% | 3 |
| Spain ES | 4% | 3 |
| United Arab Emirates AENew | 3% | 40 |
| Country | Placements |
|---|---|
| Poland PL | 555 |
| Czechia CZNew | 261 |
| Sweden SE | 208 |
| Austria AT | 136 |
| Switzerland CH | 124 |
| Norway NO | 101 |
| South Korea KR | 85 |
| Japan JP | 16 |
| Finland FI | 3 |
| Cameroon CM | 2 |
| Hungary HU | 2 |
| Belarus BY | 2 |
| Azerbaijan AZ | 1 |
| Central African Republic CF | 1 |
| Yemen YE | 1 |
| Botswana BW | 1 |
| Sao Tome and Principe ST | 1 |
| Lebanon LB | 1 |
| Argentina AR | 1 |
| Pakistan PK | 1 |
| North Macedonia MK | 1 |
| Ethiopia ET | 1 |
| Sierra Leone SL | 1 |
| Bolivia BO | 1 |
| Tonga TO | 1 |
| El Salvador SV | 1 |
| Antigua and Barbuda AG | 1 |
| Moldova MD | 1 |
| Syria SY | 1 |
| Seychelles SC | 1 |
| Ecuador EC | 1 |
| Belize BZ | 1 |
| Tanzania TZ | 1 |
| Turkmenistan TM | 1 |
| Lesotho LS | 1 |
| Venezuela VE | 1 |
| Kenya KE | 1 |
| Macao MO | 1 |
| Albania AL | 1 |
| Mauritius MU | 1 |
| Iraq IQ | 1 |
| Eritrea ER | 1 |
| Suriname SR | 1 |
| Mozambique MZ | 1 |
| Indonesia ID | 1 |
| Chad TD | 1 |
| Egypt EG | 1 |
| Nigeria NG | 1 |
| Myanmar MM | 1 |
| Palestine PS | 1 |
| Country | Last 90 days | 90 days before | Change |
|---|---|---|---|
| United States | 1,690 | 596 | +184% |
| United Kingdom | 768 | 521 | +47% |
| Canada | 763 | 578 | +32% |
| Germany | 760 | 576 | +32% |
| Netherlands | 717 | 573 | +25% |
| Italy | 664 | 0 | new |
| United Arab Emirates | 610 | 0 | new |
| France | 588 | 0 | new |
| Australia | 586 | 538 | +9% |
| Poland | 554 | 0 | new |
What do Framer's ad messages say? Spytrend analyzed 521 ads and identified 7 messages. We read the text of 521 Framer ads, which held 106 different texts. The message names below are our reading of those texts; the shares and the quotes come straight from the ads.
| Message | What the ads say | All read ads | Active in the last 14 days |
|---|---|---|---|
| AI without compromise | Framer Agents help designers move from idea to launch faster while retaining creative control and preserving their craft. “Build with Framer” | 35% | 47% |
| Complete canvas workflow | Designers can prompt, refine, and ship professional production websites without leaving the Framer canvas. “Design world-class sites with Framer Agents: prompt, refine, and ship production websites without leaving your canvas.” | 18% | 9% |
| Professional sites made easy | Creatives can build polished websites and distinctive portfolios without coding or hiring a developer. “Build better sites, faster” | 11% | 0% |
| Connect your AI | Users can connect familiar AI tools or their own agents directly to Framer with access to the canvas, components, and CMS. “Try Framer MCP” | 10% | 22% |
| Expand creative possibilities | Framer makes it easier to explore visual ideas and create sophisticated motion, interactive effects, and dimensional designs. “Generate polished 3D designs with AI.” | 8% | 5% |
| Teach your workflow | Framer Skills let designers teach agents their personal processes so they can automate repetitive production work. “Teach the Framer agent how to work like you using skills.” | 5% | 14% |
| Support business growth | Framer helps growing companies launch marketing websites, run campaigns, and scale customer acquisition with AI. “Framer Agents for Growth” | 4% | 3% |
| Offer | Example line | Ads |
|---|---|---|
| Prompts and projects | “Comment “Agent” and I’ll send you the exact prompts I used.” | 28 ads |
| Annual Pro discount | “30% off an annual pro plan” | 24 ads |
| Partner discount | “Use code WHYTHEPIGMENT25 for 25% off.” | 19 ads |
| Free website builder | “Free Website Builder” | 14 ads |
| Free Pro month | “a free month of @framer pro!” | 12 ads |
| Button | Share of ads |
|---|---|
| Sign up | 84% |
| Learn more | 14% |
| Contact us | 2% |
| Shop now | 0% |
What financial figures does Framer disclose? Spytrend Startups records $162.6M of disclosed funding for Framer. The last recorded round: Series D, $100M, Aug 2025. Its reported valuation is $2B as of Aug 2025. Its reported ARR is $50M as of Oct 2026.
$162.6M
Raised in total, the sum of its recorded rounds
$100M
Series D, Aug 2025
$2B
Valuation as of Aug 2025
$50M
ARR as of Oct 2026
See Framer on Spytrend Startups
The figures come from Spytrend Startups as of 13 Nov 2026, which records funding from filings, company announcements and press reports; a total is the sum of the recorded rounds or the total the company reported, and some rounds are self-reported. Estimates and figures the company has not disclosed are left out.
How does Framer compare with similar advertisers? “Similar” comes from Spytrend's match on the mix of ad categories over the 90-day window ending 13 Nov 2026. Nine companies with ads active in the last 14 days qualified: Framer and eight peers, listed by similarity, closest match first. By ads active in the last 14 days Framer ranks 5th of 9 (323).
| Company | Category mix | Main message | Total ads | Active in the last 14 days | Main country |
|---|---|---|---|---|---|
| Framer, this page | — | AI without compromise | 7,661 | 323 | United States 18% |
| Lovable | 90% | Describe it to build | 4,126 | 435 | United States 20% |
| Adobe | 87% | Bring ideas to life | 79,330 | 5,414 | United States 11% |
| AppSumo | 87% | Create faster with AI | 5,276 | 112 | United States 6% |
| Perplexity | 86% | — | 15,096 | 86 | United States 20% |
| Canva | 86% | Easy professional design | 45,785 | 1,639 | United Kingdom 14% |
| xAI | 86% | — | 6,956 | 721 | United States 9% |
| Merlin | 86% | — | 6,084 | 110 | Germany 2% |
| Nova | 86% | — | 7,841 | 184 | United States 3% |
A dash in “Main message” means Spytrend has not read that company's top message yet.
What explains Framer's ad numbers? These are the measured differences in its ads.
| Landing site | Ads | Active in the last 14 days | First and last launch |
|---|---|---|---|
| framer.com | 7,661 | 323 | before Mar 2026 – 12 Nov 2026 |
| Month | New ads |
|---|---|
| Before Mar 2026 | 614 |
| Mar 2026 | 536 |
| Apr 2026 | 371 |
| May 2026 | 199 |
| Jun 2026 | 325 |
| Jul 2026 | 514 |
| Aug 2026 | 971 |
| Sep 2026 | 2,612 |
| Oct 2026 | 356 |
| Nov 2026 (to 13 Nov) | 776 |
| Ad data date | 13 Nov 2026 |
|---|---|
| First ad seen | 1 Mar 2026 |
| Ad source | Meta Ad Library, collected by Spytrend. Meta's guide to the Ad Library |
| Company sites | framer.com |
| Funding, ARR and valuation | Spytrend Startups, 13 Nov 2026, from company announcements and press reports |
| Insight model | insights-v1 |
Headings, short summaries and the takeaways are written by an AI model from these numbers and checked by rules. Every figure comes from Spytrend data, and message names are an AI reading of the ad texts. Report a mistake.
Spytrend saw 7,661 Meta ads that lead to framer.com between 1 Mar 2026 and 13 Nov 2026. 323 of them were active in the last 14 days to 13 Nov 2026.
Yes. 323 ads were active in the last 14 days to 13 Nov 2026, and 775 new ads appeared in the 7 days before that.
The ads ran in 170 countries. The United States took 18% of placements, Canada 13% and the United Kingdom 13%. Two countries got their first Framer ads on 3 Sep 2026: the United Arab Emirates and Czechia.
Yes. 51% of its ads with media are video: 3,909 video ads against 3,730 image ads. Video took 51% of the ads launched in the last 90 days, up from 34% in the 90 days before.
Its leading message is “AI without compromise” (47% of ads active in the last 14 days to 6 Nov 2026), followed by connect your ai (22%) and teach your workflow (14%).
By the mix of ad categories, Framer's closest peers are Lovable, Adobe, AppSumo, Perplexity and Canva. Framer ranks 5th of the 9 companies in that set by ads active in the last 14 days.
Spytrend Startups records $162.6M of disclosed funding for Framer. The last recorded round: Series D, $100M, Aug 2025. Its reported valuation is $2B as of Aug 2025.
Framer reported $50M of ARR as of Oct 2026, as Spytrend Startups records it from company announcements and press reports.
Spytrend saw 4,426 new Framer ads in the 90 days to 13 Nov 2026, against 1,220 in the 90 days before.
Spytrend counts every ad whose link leads to framer.com or its subdomains, including ads run from partner pages, once each.
Ad data comes from the Meta Ad Library, collected by Spytrend and dated 13 Nov 2026.
The ad library behind this page is the product: every ad with its creative, country, format and launch date, and the same view for any advertiser you name.