119 ads · image · first launched 21 Oct 2026 · newest ad found 4 Nov 2026
Company profile · Grocery delivery · Advertiser
Blinkit ads: 7,505 Meta ads, 1,306 active in the last 14 days
Blinkit runs 7,505 Meta ads, 1,306 active in the last 14 days to 13 Nov 2026, in 52 countries. It has raised $757.5M. Spytrend collects these observed ads directly from the Meta Ad Library; the counts describe advertising activity, not ad costs or sales.
Blinkit's ads cover groceries and household goods, and most ads that lead to it are not run by Blinkit itself. Consumer brands such as ENO, Closeup, TRESemmé and Britannia advertise their products with a link to Blinkit, next to Blinkit's own Page. Spytrend has seen 7,505 such ads up to 13 Nov 2026, 1,306 of them active in the last fourteen days, almost all in India.
- Website
- blinkit.com
- Category
- Grocery delivery
- Advertises on
- Meta
1,306 ads active in the last 14 days to 13 Nov 2026 Ad data of 13 Nov 2026Page updated 13 Nov 2026 What this data is and how we count itAd Examples
Blinkit's ad metrics
How many ads does Blinkit run? 7,505 Meta ads, 1,306 active in the last 14 days to 13 Nov 2026. Every number on this page comes from ads that lead to blinkit.com, collected since 1 Mar 2026. Spytrend counts ads, not ad spend and not impressions.
Total ads7,505Meta ads that lead to blinkit.com, since 1 Mar 2026
- Facebook pages
- 197
- Landing sites
- 2
- Unique creatives
- 1,313
- Longest-lived ad
- 333 days
First seen Mar 2026 · new ads in 9 of 9 months
Active in the last 14 days1,30617% of all its ads are active in the last 14 days to 13 NovLaunched+1,467ads started 7–13 NovCountries52- Mar
- Apr
- May
- Jun
- Jul
- Aug
- Sep
- Oct
- Nov
- India97%
- United Arab Emirates0%
- Saudi Arabia0%
| Metric | Value | What it counts |
|---|---|---|
| Total ads | 7,505 | Every ad whose link leads to the domain or a subdomain, including partner pages, since 1 Mar 2026 |
| Active in the last 14 days | 1,306 | Found in the Meta Ad Library as active in the last 14 days to 13 Nov 2026, 17% of all its ads |
| Launched | 1,467 | Launched 7–13 Nov 2026 |
| Unique creatives | 1,313 | Different images and videos behind the ads, duplicates matched |
| Longest-lived ad | 333 days | From its first to its last launch date in our data |
| Countries | 52 | An ad shown in two countries counts in both; 12 countries had ads active in the last 14 days |
| Video share | 17% | 1,295 video ads against 6,206 image ads, all ads with stored media |
| Facebook pages | 197 | Pages that ran ads leading to Blinkit's sites, partner pages included |
| Landing sites | 2 | Domains and subdomains the ads lead to; link.blinkit.com takes the most |
Blinkit launches 77 new ads a day
How often does Blinkit launch new ads? 7,369 ads in 180 days, 6,894 in 90 and 5,320 in the last 30. The busiest single day was 12 Nov 2026, with 847 new ads.
BlinkitSimilar companies, median (20), scaled to Blinkit
Metric: New ads by launch date · Period: 15 Oct – 13 Nov 2026 · Source: Spytrend Meta ad data, ads that lead to blinkit.com. Counts of ads, not ad costs.
- New ads
- 5,320
- Per day
- 177
- Busiest day
- 847 on 12 Nov
- Days with new ads
- 29 of 30
BlinkitSimilar companies, median (20), scaled to Blinkit
Metric: New ads by launch date · Period: 16 Aug – 13 Nov 2026 · Source: Spytrend Meta ad data, ads that lead to blinkit.com. Counts of ads, not ad costs.
- New ads
- 6,894
- Per day
- 77
- Busiest day
- 847 on 12 Nov
- Days with new ads
- 83 of 90
BlinkitSimilar companies, median (20), scaled to Blinkit
Metric: New ads by launch date · Period: 18 May – 13 Nov 2026 · Source: Spytrend Meta ad data, ads that lead to blinkit.com. Counts of ads, not ad costs.
- New ads
- 7,369
- Per day
- 41
- Busiest day
- 847 on 12 Nov
- Days with new ads
- 128 of 180
| Period | New ads | Per day | Busiest day | Days with new ads |
|---|---|---|---|---|
| 30 days 15 Oct – 13 Nov | 5,320 | 177 | 847 12 Nov | 29 of 30 |
| 90 days 16 Aug – 13 Nov | 6,894 | 77 | 847 12 Nov | 83 of 90 |
| 180 days 18 May – 13 Nov | 7,369 | 41 | 847 12 Nov | 128 of 180 |
Image makes 83% of Blinkit's ads
Which formats and buttons does Blinkit use? The 7,505 Blinkit ads counted by format, on the same data date, 13 Nov 2026.
| Format | Total ads | Share of all ads | Active in the last 14 days |
|---|---|---|---|
| Image | 6,206 | 83% | 560 |
| Video | 1,295 | 17% | 746 |
| No stored media | 4 | 0% | 0 |
Real ad creatives
Its most-used creative carried 119 ads
Which creatives does Blinkit reuse most? These six carried the most ads; the dates are the first launch of an ad with the creative (the day Spytrend first found one when Meta gives no start date) and the day Spytrend found the newest one.
113 ads · image · first launched 21 Oct 2026 · newest ad found 4 Nov 2026
66 ads · image · first launched 22 Oct 2026 · newest ad found 4 Nov 2026
17 ads · video · first launched 12 Nov 2026 · newest ad found 12 Nov 2026
15 ads · video · first launched 29 Oct 2026 · newest ad found 13 Nov 2026
14 ads · video · first launched 12 Nov 2026 · newest ad found 13 Nov 2026
Ads ran in 52 countries; India has 97% of placements
Which countries do Blinkit's ads reach? Ads ran in the last 14 days in 12 of the countries shown. A placement is one ad shown in one country. The geography report counts 7,295 placements.
| Country | Share of placements | Active in the last 14 days |
|---|---|---|
| India IN | 97% | 1,066 |
| United Arab Emirates AE | 0% | 0 |
| Saudi Arabia SA | 0% | 0 |
| Nepal NP | 0% | 1 |
| United States US | 0% | 0 |
| Singapore SG | 0% | 0 |
| Thailand TH | 0% | 0 |
| Bangladesh BD | 0% | 0 |
| United Kingdom GB | 0% | 0 |
| Malaysia MY | 0% | 0 |
| Country | Placements |
|---|---|
| Italy IT | 8 |
| Pakistan PK | 8 |
| Philippines PH | 7 |
| Germany DE | 5 |
| Qatar QA | 5 |
| Indonesia ID | 4 |
| Kuwait KW | 4 |
| Oman OM | 4 |
| Syria SY | 4 |
| Greece GR | 4 |
| Sri Lanka LK | 3 |
| Spain ES | 3 |
| Armenia AM | 3 |
| Japan JP | 3 |
| Bulgaria BG | 3 |
| Canada CA | 2 |
| Israel IL | 2 |
| Vietnam VN | 2 |
| Sierra Leone SL | 2 |
| Brazil BR | 2 |
| Myanmar MM | 2 |
| Egypt EG | 2 |
| Afghanistan AF | 2 |
| South Africa ZA | 1 |
| Slovenia SI | 1 |
| Lithuania LT | 1 |
| Maldives MV | 1 |
| Kazakhstan KZ | 1 |
| Finland FI | 1 |
| Jordan JO | 1 |
| Mali ML | 1 |
| Turkey TR | 1 |
| Ukraine UA | 1 |
| Azerbaijan AZ | 1 |
| Yemen YE | 1 |
| Kyrgyzstan KG | 1 |
| France FR | 1 |
| Uzbekistan UZ | 1 |
| Cyprus CY | 1 |
| Gabon GA | 1 |
| Hong Kong HK | 1 |
| Nigeria NG | 1 |
| Country | Last 90 days | 90 days before | Change |
|---|---|---|---|
| India | 6,449 | 468 | +1278% |
| United Arab Emirates | 3 | 30 | −90% |
| Malaysia | 2 | 6 | −67% |
| Nepal | 1 | 17 | −94% |
| Japan | 1 | 2 | −50% |
| Bulgaria | 1 | 2 | −50% |
| Slovenia | 1 | 0 | new |
| Lithuania | 1 | 0 | new |
| Maldives | 1 | 0 | new |
| Finland | 1 | 0 | new |
“Instant shopping convenience” leads 32% of its ads active in the last 14 days
What do Blinkit's ad messages say? Spytrend analyzed 589 ads and identified 7 messages. We read the text of 589 Blinkit ads, which held 218 different texts. The message names below are our reading of those texts; the shares and the quotes come straight from the ads.
| Message | What the ads say | All read ads | Active in the last 14 days |
|---|---|---|---|
| Festival sale savings | The ads lead with festive sales, best-price claims and limited-time deals across gifts, household goods, electronics and beauty products. “Get the BEST DEALS on Blinkit 💸” | 24% | 15% |
| Religious occasion essentials | The ads offer convenient access to occasion-specific needs such as fasting foods, pooja supplies, rakhis and authentic gold and silver coins. “Get Gold & Silver Coins Delivered ✨” | 19% | 18% |
| Gifts for loved ones | The ads encourage viewers to make festive occasions special with gifts, chocolates, sweets and dry fruit boxes delivered to loved ones. “Order Diwali Gifts Online 📱” | 18% | 28% |
| Instant shopping convenience | The ads promise rapid doorstep delivery of everyday essentials and a broad range of products, including purchases needed at the last minute. “₹80 | Baskin Robbins Dutch Chocolate Ice Cream Cup - 100 ml” | 9% | 32% |
| Festive home preparation | The ads promise to help viewers get their homes celebration-ready with delivered lights, diyas, rangoli supplies, decor and cleaning essentials. “Get Diwali Decor Delivered 🤩” | 8% | 7% |
| Party supplies delivered | The ads encourage viewers to get celebrations underway with snacks, drinks, games, costumes and toys delivered to their door. “Buy Halloween Essentials Online 🎃” | 6% | 0% |
| Festive beauty preparation | The ads invite viewers to prepare for festive celebrations with delivered makeup, hair care, jewellery and grooming essentials. “Shop Karwa Chauth specials online ✨” | 5% | 0% |
Offers in the ads
| Offer | Example line | Ads |
|---|---|---|
| Introductory free delivery | “Enjoy FREE Delivery On Your First 10 Orders!” | 18 ads |
| First order discount | “Get Flat ₹50 Off on your 1st order” | 10 ads |
| Threshold free delivery | “FREE DELIVERY ON ORDERS ABOVE ₹149” | 8 ads |
| Free cookies | “Claim Your FREE Cookies Now On Blinkit” | 3 ads |
| Free chocolate coins | “Get 10 chocolate coins FREE on Kanjak orders above ₹199.” | 2 ads |
Buttons the ads use
| Button | Share of ads |
|---|---|
| Shop now | 97% |
| See details | 3% |
| Learn more | 0% |
| Install app | 0% |
What to take from it. On Blinkit the advertiser is often the product, not the store. Household brands run Meta ads that end on their Blinkit listing, so the shop gets reach from partner campaigns while its own Page is one voice among many. The buttons are Shop now and Order now, and many links go through a separate link subdomain. Images and video are close to even, which suits product shots of snacks, skincare and oral care. For a retailer or marketplace the lesson is that brand partners can carry much of the ad volume when the store offers a direct product link; for a brand, a retailer's product page can be the landing page.
Blinkit raised $757.5M in disclosed funding
What financial figures does Blinkit disclose? Spytrend Startups records $757.5M of disclosed funding for Blinkit. The last recorded round: Undisclosed round, Jun 2022. Its reported valuation is $568M.
$757.5M
Raised in total, the sum of its recorded rounds
$568M
Valuation
See Blinkit on Spytrend Startups
The figures come from Spytrend Startups as of 13 Nov 2026, which records funding from filings, company announcements and press reports; a total is the sum of the recorded rounds or the total the company reported, and some rounds are self-reported. Estimates and figures the company has not disclosed are left out.
Blinkit ranks 2nd of 9 by ads active in the last 14 days among similar companies
How does Blinkit compare with similar advertisers? “Similar” comes from Spytrend's match on the mix of ad categories over the 90-day window ending 13 Nov 2026. Nine companies with ads active in the last 14 days qualified: Blinkit and eight peers, listed by similarity, closest match first. By ads active in the last 14 days Blinkit ranks 2nd of 9 (1,306).
| Company | Category mix | Main message | Total ads | Active in the last 14 days | Main country |
|---|---|---|---|---|---|
| Blinkit, this page | — | Festival sale savings | 7,505 | 1,306 | India 97% |
| Dewey’s Bakery | 86% | Seasonal flavor returns | 775 | 63 | United States 100% |
| Faire | 86% | Global wholesale connections | 9,609 | 970 | United States 21% |
| Flipkart | 79% | Sale event urgency | 65,354 | 3,614 | India 96% |
| Selmo.io | 75% | Shop with ease | 1,568 | 77 | Poland 87% |
| Happi Planet | 75% | Less Scrubbing | 11,845 | 275 | India 100% |
| Wolt | 73% | Food worth craving | 18,723 | 1,244 | Greece 18% |
| Dandelion Chocolate | 64% | A Holiday Ritual | 858 | 176 | United States 100% |
| Rabbit Care | 64% | New customer rewards | 5,882 | 311 | Thailand 100% |
Compare the companies below with Blinkit by whose Pages run the ads that lead to them, the store itself or brand partners, and by which button they lead with, Shop now or Order now.
Why Spytrend shows 7,505 ads where other libraries show fewer
What explains Blinkit's ad numbers? These are the measured differences in its ads.
- We count every ad that leads to the sites, including ads run from partner pages (197 Facebook pages in total), not only the ads of one official page.
- We count subdomains too: blinkit.com and its subdomains are one company, not two.
- We count each ad once, by its launch date, and we keep an ad that launched before March 2026 if it still ran then.
| Landing site | Ads | Active in the last 14 days | First and last launch |
|---|---|---|---|
| link.blinkit.com | 5,180 | 572 | before Mar 2026 – 12 Nov 2026 |
| blinkit.com | 2,325 | 734 | before Mar 2026 – 12 Nov 2026 |
| Month | New ads |
|---|---|
| Before Mar 2026 | 45 |
| Mar 2026 | 57 |
| Apr 2026 | 22 |
| May 2026 | 25 |
| Jun 2026 | 49 |
| Jul 2026 | 154 |
| Aug 2026 | 605 |
| Sep 2026 | 515 |
| Oct 2026 | 3,140 |
| Nov 2026 (to 13 Nov) | 2,892 |
Definitions, data and limits
Definitions
- Total ads
- Meta ads whose link leads to blinkit.com or a subdomain, each counted once. Includes ads from partner pages that link there.
- Active in the last 14 days
- Ads the Meta Ad Library showed as active in the last 14 days to 13 Nov 2026, by our last check. Meta keeps an old status for some ads, so an ad not checked in those 14 days is not counted.
- New ads
- Ads counted by their launch date in the Meta Ad Library.
- Unique creatives
- The different images and videos behind the ads, after Spytrend matches duplicates.
- Countries
- Countries where an ad was shown. An ad shown in two countries counts in both.
- Video share
- Video ads divided by all ads with stored media.
- Key insights
- The last 90 days against the 90 days before, each compared with the median of similar companies. An insight needs at least 100 ads in each period and at least 5 similar companies.
The data
| Ad data date | 13 Nov 2026 |
|---|---|
| First ad seen | 1 Mar 2026 |
| Ad source | Meta Ad Library, collected by Spytrend. Meta's guide to the Ad Library |
| Company sites | blinkit.com |
| Funding, ARR and valuation | Spytrend Startups, 13 Nov 2026, from company announcements and press reports |
| Insight model | insights-v1 |
Limits
- Spytrend collects ads since March 2026. An older ad is in the data only when it still ran then, so a first ad date can be earlier.
- The number of ads we collect changes from month to month, which is why changes are compared with similar companies.
- The page counts ads. It does not show ad spend or impressions.
- An ad Spytrend did not see is not proof that the company did not advertise.
Headings, short summaries and the takeaways are written by an AI model from these numbers and checked by rules. Every figure comes from Spytrend data, and message names are an AI reading of the ad texts. Report a mistake.
Questions about Blinkit's ads
How many ads does Blinkit run?
Spytrend saw 7,505 Meta ads that lead to blinkit.com between 1 Mar 2026 and 13 Nov 2026. 1,306 of them were active in the last 14 days to 13 Nov 2026.
Is Blinkit advertising now?
Yes. 1,306 ads were active in the last 14 days to 13 Nov 2026, and 1,467 new ads appeared in the 7 days before that.
Which countries do Blinkit's ads target?
The ads ran in 52 countries. India took 97% of placements, the United Arab Emirates 0% and Saudi Arabia 0%.
Does Blinkit use video ads?
Yes. 17% of its ads with media are video: 1,295 video ads against 6,206 image ads.
What does Blinkit advertise?
Its leading message is “Instant shopping convenience” (32% of ads active in the last 14 days to 12 Nov 2026), followed by gifts for loved ones (28%) and religious occasion essentials (18%).
Which companies advertise like Blinkit?
By the mix of ad categories, Blinkit's closest peers are Dewey’s Bakery, Faire, Flipkart, Selmo.io and Happi Planet. Blinkit ranks 2nd of the 9 companies in that set by ads active in the last 14 days.
How much has Blinkit raised?
Spytrend Startups records $757.5M of disclosed funding for Blinkit. The last recorded round: Undisclosed round, Jun 2022. Its reported valuation is $568M.
How fast is Blinkit growing?
Spytrend saw 6,894 new Blinkit ads in the 90 days to 13 Nov 2026, against 475 in the 90 days before.
Why does Spytrend show more ads than other libraries?
Spytrend counts every ad whose link leads to blinkit.com or its subdomains, including ads run from partner pages, once each.
Where does this data come from?
Ad data comes from the Meta Ad Library, collected by Spytrend and dated 13 Nov 2026.
Who runs the ads that lead to Blinkit?
Mostly consumer brands that sell on Blinkit, such as ENO, Closeup, TRESemmé and Veet. Blinkit's own Page is one advertiser among many.
See every Blinkit ad, not a summary of them
The ad library behind this page is the product: every ad with its creative, country, format and launch date, and the same view for any advertiser you name.
- All 7,505 Blinkit ads, with filters for country, format and launch date
- Every one of its 1,313 creatives, with the ads that use it
- The same view for Dewey’s Bakery, Faire, Flipkart and any other advertiser