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Aman ads: 4,910 Meta ads, 622 active in the last 14 days

Aman runs 4,910 Meta ads, 622 active in the last 14 days to 13 Nov 2026, in 121 countries. It has raised $1.3B. Last recorded equity round: Private equity, $360M, Sep 2023. Spytrend collects these observed ads directly from the Meta Ad Library; the counts describe advertising activity, not ad costs or sales.

First seen advertising on Meta in March 2026, mostly from its page “Aman Resorts”, with ads that lead to aman.com.

Website
aman.com
Category
Hotels and resorts
Advertises on
Meta

622 ads active in the last 14 days to 13 Nov 2026 Ad data of 13 Nov 2026Page updated 13 Nov 2026 What this data is and how we count itAd Examples

Aman's ad metrics

How many ads does Aman run? 4,910 Meta ads, 622 active in the last 14 days to 13 Nov 2026. Every number on this page comes from ads that lead to aman.com, collected since 1 Mar 2026. Spytrend counts ads, not ad spend and not impressions.

Total ads4,910Meta ads that lead to aman.com, since 1 Mar 2026
Facebook pages
40
Landing sites
2
Unique creatives
555
Longest-lived ad
585 days
First seen Mar 2026 · new ads in 9 of 9 months
  1. Mar
  2. Apr
  3. May
  4. Jun
  5. Jul
  6. Aug
  7. Sep
  8. Oct
  9. Nov
Active in the last 14 days62213% of all its ads are active in the last 14 days to 13 NovLaunched+8714% of the ads active in the last 14 days started 7–13 NovCountries121
  1. United States11%
  2. United Kingdom8%
  3. France7%
Share of ad placements · +118 more countriesVideo ads36%Video 1,765Image 3,082
Aman, Meta ads that lead to aman.com · data of 13 Nov 2026
Metric Value What it counts
Total ads 4,910 Every ad whose link leads to the domain or a subdomain, including partner pages, since 1 Mar 2026
Active in the last 14 days 622 Found in the Meta Ad Library as active in the last 14 days to 13 Nov 2026, 13% of all its ads
Launched 87 Launched 7–13 Nov 2026, 14% of the ads active in the last 14 days
Unique creatives 555 Different images and videos behind the ads, duplicates matched
Longest-lived ad 585 days From its first to its last launch date in our data
Countries 121 An ad shown in two countries counts in both; 58 countries had ads active in the last 14 days
Video share 36% 1,765 video ads against 3,082 image ads, all ads with stored media
Facebook pages 40 Pages that ran ads leading to Aman's sites, partner pages included
Landing sites 2 Domains and subdomains the ads lead to; aman.com takes the most

What changed in the last 90 days

What changed in Aman's ads over the last 90 days? Last 90 days (16 Aug – 13 Nov) against the 90 days before (18 May – 15 Aug), next to similar companies.

−12 pts video share of new ads · peers +0.3 pts

Aman's video share fell 12 points in 90 days

Video took 22% of its new ads with media, against 34% in the 90 days before. The similar companies moved a median +0.3 points.

How we computed this
FindingVideo took 22% of its new ads with media, against 34% in the 90 days before. The similar companies moved a median +0.3 points.
Check341 ÷ 1,006 = 33.9% → 222 ÷ 995 = 22.3%; peer median +0.3 pts
Rulevideo share = video ÷ (video + image); shown when |change − peer median change| >= 5 points and media coverage >= 80 % in both windows
DataMeta ads that lead to aman.com, by launch date. Periods 2026-05-18 … 2026-08-15 and 2026-08-16 … 2026-11-13. Spytrend ad data of 13 Nov 2026 · insights-v1
1.0× new ads · peers 1.5×

Aman's new ads fell to 1.0× in 90 days

It launched 998 new ads between 16 Aug and 13 Nov 2026, against 1,010 in the 90 days before. The 20 similar companies changed by a median 1.5×.

How we computed this
FindingIt launched 998 new ads between 16 Aug and 13 Nov 2026, against 1,010 in the 90 days before. The 20 similar companies changed by a median 1.5×.
Check998 ÷ 1,010 = 0.99; peer median 1.52; 0.99 ÷ 1.52 = 0.65
Ruleratio = ads(w2) ÷ ads(w1); shown when ratio ÷ peer median ratio >= 1.5 or <= 1/1.5
DataMeta ads that lead to aman.com, by launch date. Periods 2026-05-18 … 2026-08-15 and 2026-08-16 … 2026-11-13. Spytrend ad data of 13 Nov 2026 · insights-v1

Aman launches 11 new ads a day

How often does Aman launch new ads? 2,008 ads in 180 days, 998 in 90 and 481 in the last 30. The busiest single day was 2 Jul 2026, with 114 new ads.

AmanSimilar companies, median (20), scaled to Aman

025507510015 Oct22 Oct29 Oct5 Nov12 Nov

Metric: New ads by launch date · Period: 15 Oct – 13 Nov 2026 · Source: Spytrend Meta ad data, ads that lead to aman.com. Counts of ads, not ad costs.

New ads
481
Per day
16
Busiest day
89 on 15 Oct
Days with new ads
28 of 30

AmanSimilar companies, median (20), scaled to Aman

02550751001 Sep1 Oct1 Nov

Metric: New ads by launch date · Period: 16 Aug – 13 Nov 2026 · Source: Spytrend Meta ad data, ads that lead to aman.com. Counts of ads, not ad costs.

New ads
998
Per day
11
Busiest day
89 on 15 Oct
Days with new ads
76 of 90

AmanSimilar companies, median (20), scaled to Aman

0501001501 Jun1 Jul1 Aug1 Sep1 Oct1 Nov

Metric: New ads by launch date · Period: 18 May – 13 Nov 2026 · Source: Spytrend Meta ad data, ads that lead to aman.com. Counts of ads, not ad costs.

New ads
2,008
Per day
11
Busiest day
114 on 2 Jul
Days with new ads
147 of 180
New ads by launch date · window ends 13 Nov 2026 · counts of ads, not ad spend
Period New ads Per day Busiest day Days with new ads
30 days 15 Oct – 13 Nov 481 16 89 15 Oct 28 of 30
90 days 16 Aug – 13 Nov 998 11 89 15 Oct 76 of 90
180 days 18 May – 13 Nov 2,008 11 114 2 Jul 147 of 180

Image makes 63% of Aman's ads

Which formats and buttons does Aman use? The 4,910 Aman ads counted by format, on the same data date, 13 Nov 2026.

Ads by format · all ads since 1 Mar 2026 and ads active in the last 14 days to 13 Nov 2026
Format Total ads Share of all ads Active in the last 14 days
Image3,08263%507
Video1,76536%115
No stored media631%0
Real ad creatives

Its most-used creative carried 67 ads

Which creatives does Aman reuse most? These six carried the most ads; the dates are the first launch of an ad with the creative (the day Spytrend first found one when Meta gives no start date) and the day Spytrend found the newest one.

Video Aman video ad, used in 67 ads, first launched 23 Sep 2025, newest ad found 6 Nov 2026

67 ads · video · first launched 23 Sep 2025 · newest ad found 6 Nov 2026

Open in Ad Research

Video Aman video ad, used in 55 ads, first launched 9 Sep 2025, newest ad found 31 Oct 2026

55 ads · video · first launched 9 Sep 2025 · newest ad found 31 Oct 2026

Open in Ad Research

Image Aman image ad, used in 35 ads, first launched 18 Aug 2026, newest ad found 28 Oct 2026

35 ads · image · first launched 18 Aug 2026 · newest ad found 28 Oct 2026

Open in Ad Research

Video Aman video ad, used in 32 ads, first launched 4 Sep 2025, newest ad found 6 Nov 2026

32 ads · video · first launched 4 Sep 2025 · newest ad found 6 Nov 2026

Open in Ad Research

Image Aman image ad, used in 21 ads, first launched 26 Aug 2025, newest ad found 17 Oct 2026

21 ads · image · first launched 26 Aug 2025 · newest ad found 17 Oct 2026

Open in Ad Research

Image Aman image ad, used in 17 ads, first launched 13 Feb 2025, newest ad found 30 Apr 2026

17 ads · image · first launched 13 Feb 2025 · newest ad found 30 Apr 2026

Open in Ad Research

See all 555 Aman creatives with the ads that use them

Ads ran in 121 countries; the United States has 11% of placements

Which countries do Aman's ads reach? Ads ran in the last 14 days in 58 of the countries shown. Showing 60 of 121 countries by placements. A placement is one ad shown in one country. The geography report counts 16,102 placements.

Top 10 countries by share of placements · all ads since 1 Mar 2026
Country Share of placements Active in the last 14 days
United States US11%192
United Kingdom GB8%115
France FR7%48
South Korea KR5%42
Taiwan TW5%36
Hong Kong HK4%27
Singapore SG4%52
Australia AU3%24
Japan JP3%52
Spain ES3%31
50 more countries by placements
Country Placements
Germany DE474
Canada CA455
Brazil BR439
Switzerland CH325
Mexico MX304
Italy IT293
United Arab Emirates AE268
Greece GR256
Netherlands NL209
Thailand TH192
India IN183
Sweden SE168
Argentina AR160
Indonesia ID158
Philippines PH152
Poland PL120
South Africa ZA113
Colombia CO113
Ireland IE109
Dominican Republic DO108
Sri Lanka LK107
Belgium BE106
Cambodia KH93
Denmark DK92
Saudi Arabia SA89
Turkey TR88
Austria AT85
Croatia HR80
Egypt EG77
Cyprus CY76
Ukraine UA71
Czechia CZ70
Chile CL69
Malaysia MY69
Hungary HU66
Algeria DZ65
Slovakia SK64
Panama PA63
Iceland IS62
Costa Rica CR59
Venezuela VE58
Bulgaria BG55
Morocco MA54
Portugal PT52
Belarus BY52
Uzbekistan UZ51
Tunisia TN51
Tanzania TZ51
Kazakhstan KZ49
Nigeria NG47
New ads by country · top 10 of the 106 countries with new ads in the last 180 days · last 90 days (16 Aug – 13 Nov 2026) against the 90 days before (18 May – 15 Aug) · an ad shown in two countries counts in both
Country Last 90 days 90 days before Change
United States292531−45%
United Kingdom238244−2%
Singapore142185−23%
South Korea109157−31%
France102219−53%
Japan98170−42%
Australia85191−55%
Canada70121−42%
Taiwan68183−63%
Hong Kong63133−53%

“Spacious private living” leads 22% of its ads active in the last 14 days

What do Aman's ad messages say? Spytrend analyzed 423 ads and identified 7 messages. We read the text of 423 Aman ads, which held 242 different texts. The message names below are our reading of those texts; the shares and the quotes come straight from the ads.

Message analysis through 6 Nov 2026 (page ad data through 13 Nov 2026) · share of all ads analyzed for Aman and of those active in the last 14 days of that period
Message What the ads say All read ads Active in the last 14 days
Peace and privacy Aman promises secluded coastal retreats and serene urban sanctuaries that offer an escape from the pace of everyday life. “The original place of peace” 24% 15%
Nature and adventure Dramatic deserts, protected reefs and mountain landscapes become bases for exploration, from diving and horseback journeys to skiing and hiking. “Life on the water” 18% 21%
Culture and heritage Distinctive properties place guests close to local traditions, historic landmarks, regional cuisine and architecture rooted in their destinations. “The Wonders of Aman” 15% 9%
Spacious private living Private villas and residential-style homes provide generous living spaces, private pools, exceptional views and personalised service for families and groups. “Your Midtown oasis.” 11% 22%
Seasonal escapes Sun-warmed shores and changing seasonal landscapes give travellers reasons to seek warmth, slow down and experience destinations anew. “Chase winter sun at Amanyara.” 11% 11%
Restorative wellness Spas, holistic therapies and tailored wellness experiences invite guests to restore balance through treatments and connection with the surrounding landscape. “Wellness reimagined by Aman” 7% 9%
Celebrations and togetherness Aman presents its properties as settings for milestone celebrations, festive rituals and meaningful time with loved ones. “Celebrate life’s moments.” 7% 6%

Offers in the ads

Offer stated in the ad · number of ads that state it
Offer Example line Ads
Complimentary night“a complimentary night on Aman”29 ads
Advance booking rates“an exclusive nightly rate and daily breakfast included with early reservations”20 ads
Celebration package“including dinner for two, Jazz Club access and spa experience credit”9 ads
Included island flight“A complimentary 90-minute flight from Manila to Aman’s private island”3 ads
Breakfast and credit“daily breakfast and resort credit”2 ads

Buttons the ads use

Call-to-action button · share of ads
Button Share of ads
Learn more99%
Shop now1%
See details0%
What to take from it. Aman launches 79 ads a week rather than in bursts: 12 weeks with new ads out of 12.

Aman raised $360M in Sep 2023

What financial figures does Aman disclose? Spytrend Startups records $1.3B of disclosed funding for Aman. The last recorded round: Private equity, $360M, Sep 2023. Its reported valuation is $3B as of Sep 2023.

$1.3B

Raised in total

$360M

Private equity, Sep 2023

$3B

Valuation as of Sep 2023

See Aman on Spytrend Startups

The figures come from Spytrend Startups as of 13 Nov 2026, which records funding from filings, company announcements and press reports; a total is the sum of the recorded rounds or the total the company reported, and some rounds are self-reported. Estimates and figures the company has not disclosed are left out.

Aman ranks 4th of 9 by ads active in the last 14 days among similar companies

How does Aman compare with similar advertisers? “Similar” comes from Spytrend's match on the mix of ad categories over the 90-day window ending 13 Nov 2026. Nine companies with ads active in the last 14 days qualified: Aman and eight peers, listed by similarity, closest match first. By ads active in the last 14 days Aman ranks 4th of 9 (622).

Similar companies by ad-category mix · ads seen and active in the last 14 days to 13 Nov 2026
Company Category mix Main message Total ads Active in the last 14 days Main country
Aman, this page — Peace and privacy 4,910 622 United States 11%
Falkensteiner Hotels & Residences 99% Escape everyday stress 17,469 1,027 Germany 16%
Booking.com 72% Flexible worry-free booking 6,994 427 Tuvalu 6%
Meragi 71% Stress-free venue search 2,564 187 India 100%
Klook 49% Travel for less 13,096 3,569 Philippines 14%
The Knot Invitations 36% Find Your Venue 2,229 98 United States 100%
Watermark Retirement Communities 34% A Home That Fits 2,729 415 United States 100%
FunNow 33% More affordable enjoyment 5,726 914 Taiwan 64%
SevenRooms 23% Automate Profitable Growth 743 224 United States 52%

Why Spytrend shows 4,910 ads where other libraries show fewer

What explains Aman's ad numbers? These are the measured differences in its ads.

  • We count every ad that leads to the sites, including ads run from partner pages (40 Facebook pages in total), not only the ads of one official page.
  • We count subdomains too: aman.com and its subdomains are one company, not two.
  • We count each ad once, by its launch date, and we keep an ad that launched before March 2026 if it still ran then.
Landing sites of Aman's ads · ads that lead to each site · data of 13 Nov 2026
Landing site Ads Active in the last 14 days First and last launch
aman.com 4,892 618 before Mar 2026 – 12 Nov 2026
gifts.aman.com 18 4 before Mar 2026 – 28 Jul 2026
New ads by launch month · Before Mar 2026 – 13 Nov 2026 · counts of ads, not ad spend
Month New ads
Before Mar 2026 1,047
Mar 2026 204
Apr 2026 217
May 2026 288
Jun 2026 336
Jul 2026 396
Aug 2026 229
Sep 2026 293
Oct 2026 507
Nov 2026 (to 13 Nov) 131

Definitions, data and limits

Definitions

Total ads
Meta ads whose link leads to aman.com or a subdomain, each counted once. Includes ads from partner pages that link there.
Active in the last 14 days
Ads the Meta Ad Library showed as active in the last 14 days to 13 Nov 2026, by our last check. Meta keeps an old status for some ads, so an ad not checked in those 14 days is not counted.
New ads
Ads counted by their launch date in the Meta Ad Library.
Unique creatives
The different images and videos behind the ads, after Spytrend matches duplicates.
Countries
Countries where an ad was shown. An ad shown in two countries counts in both.
Video share
Video ads divided by all ads with stored media.
Key insights
The last 90 days against the 90 days before, each compared with the median of similar companies. An insight needs at least 100 ads in each period and at least 5 similar companies.

The data

Sources and dates for this page
Ad data date13 Nov 2026
First ad seen1 Mar 2026
Ad sourceMeta Ad Library, collected by Spytrend. Meta's guide to the Ad Library
Company sitesaman.com
Funding, ARR and valuationSpytrend Startups, 13 Nov 2026, from company announcements and press reports
Insight modelinsights-v1

Limits

  • Spytrend collects ads since March 2026. An older ad is in the data only when it still ran then, so a first ad date can be earlier.
  • The number of ads we collect changes from month to month, which is why changes are compared with similar companies.
  • The page counts ads. It does not show ad spend or impressions.
  • An ad Spytrend did not see is not proof that the company did not advertise.

Headings, short summaries and the takeaways are written by an AI model from these numbers and checked by rules. Every figure comes from Spytrend data, and message names are an AI reading of the ad texts. Report a mistake.

Questions about Aman's ads

How many ads does Aman run?

Spytrend saw 4,910 Meta ads that lead to aman.com between 1 Mar 2026 and 13 Nov 2026. 622 of them were active in the last 14 days to 13 Nov 2026.

Is Aman advertising now?

Yes. 622 ads were active in the last 14 days to 13 Nov 2026, and 87 new ads appeared in the 7 days before that.

Which countries do Aman's ads target?

The ads ran in 121 countries. The United States took 11% of placements, the United Kingdom 8% and France 7%.

Does Aman use video ads?

Yes. 36% of its ads with media are video: 1,765 video ads against 3,082 image ads. Video took 22% of the ads launched in the last 90 days, down from 34% in the 90 days before.

What does Aman advertise?

Its leading message is “Spacious private living” (22% of ads active in the last 14 days to 6 Nov 2026), followed by nature and adventure (21%) and peace and privacy (15%).

Which companies advertise like Aman?

By the mix of ad categories, Aman's closest peers are Falkensteiner Hotels & Residences, Booking.com, Meragi, Klook and The Knot Invitations. Aman ranks 4th of the 9 companies in that set by ads active in the last 14 days.

How much has Aman raised?

Spytrend Startups records $1.3B of disclosed funding for Aman. The last recorded round: Private equity, $360M, Sep 2023. Its reported valuation is $3B as of Sep 2023.

How fast is Aman growing?

Spytrend saw 998 new Aman ads in the 90 days to 13 Nov 2026, against 1,010 in the 90 days before.

Why does Spytrend show more ads than other libraries?

Spytrend counts every ad whose link leads to aman.com or its subdomains, including ads run from partner pages, once each.

Where does this data come from?

Ad data comes from the Meta Ad Library, collected by Spytrend and dated 13 Nov 2026.

See every Aman ad, not a summary of them

The ad library behind this page is the product: every ad with its creative, country, format and launch date, and the same view for any advertiser you name.

  • All 4,910 Aman ads, with filters for country, format and launch date
  • Every one of its 555 creatives, with the ads that use it
  • The same view for Falkensteiner Hotels & Residences, Booking.com, Meragi and any other advertiser
Aman's funding and ARR

Open Aman's ads in Ad Research · See pricing

Other Hotels and resorts advertisers

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