To read the ad trend radar, pick a niche and a country and press Show trends. You get trend themes: the products, angles and hooks several advertisers are suddenly launching many more ads around, each with a short summary and three of their ads.
One niche and country at a time, the strongest theme first.
[ What you get ]
Trend themes: what several advertisers are scaling now
Each card is one theme: a product, an angle or a hook pattern that several advertisers are suddenly launching many more Facebook and Instagram ads around. It replaces the slow way, noticing a product late because your feed filled up with it.
Each lookup shows up to ten themes for a niche in a country.
What each card shows:
- The theme. A short title naming what is being pushed, and two or three sentences on what the advertisers behind it are doing. Titles and summaries are written by AI from the ads’ own headlines, copy and voiceovers; the ads and the counts under them come straight from the Spytrend library.
- New or Rising. New means the advertisers behind the theme have only just started advertising; Rising means they advertised before and their launches have jumped. The radar reads the ads of advertisers with at least 10 new ads and at least twice as many as in the period before.
- Three of its ads. The creatives advertisers reuse most, each with the number of new ads that used it. Click one to open that ad in Spytrend.
This measures how much advertisers are launching, not what people search for or buy: a theme can heat up here before or after demand does.
[ How to use it ]
How to spot rising ad trends: three steps
Pick a niche and a country
Choose your category and market from the two lists, or leave either on all to read the whole market.
Press Show trends
The page opens on ready cards for all niches in the United States. Press Show trends for your own pick; your first lookup is free, no sign-up.
Open the ads behind a card
Click a creative to open that ad in Spytrend, with its copy, its landing page and the advertiser’s other ads.
Read the tag and the counts together: a New theme with a dozen ads from two stores is a test; a Rising theme whose creatives run in hundreds of ads is a market moving.
[ Limits ]
Free version limits
Your first lookup is free, no sign-up. Leave your email for one more, then create a free Spytrend account: it opens the full ad library, and paid plans add fresh ads and every filter.
The cards the page opens on are free to read.
[ Why marketers use it ]
Catch a product while it takes off — launches jump before results show up
Advertisers launch more ads behind what pays. When several of them do it at once around the same product or angle, that is a signal you can read long before it shows up in reports.
A media buyer checks which themes in their niche are scaling now and studies the creatives behind them.
A store owner scans the New themes for products that only just started advertising and already have several advertisers behind them.
A card stops at the signal. The ads behind it, newest first, are one click away in Spytrend.
[ Go further with Spytrend ]
The new ads behind every trend card
This page shows one niche and country at a time.
Spytrend is an ad intelligence platform for Facebook and TikTok advertising: a full five-year archive of ads, AI-classified into 33 business categories, with every advertiser assembled into a single card — all ads, pages, domains and countries in one place. A trend card is one click there.
Two jobs a trend card cannot do on its own
- Seeing every ad behind it. A card shows three creatives. In Spytrend the same niche and country list every new ad, with the page behind each.
- Following it over time. A card is a signal of the moment. The ad library shows which of those ads keep running after it.
What a trend opens in Spytrend
- Every new ad in the niche. Filter the ad library by niche and country and sort by launch date.
- The advertisers behind them. Each ad links to its page, with all its other ads and countries.
- Run time per ad. Which of the new ads keep running.
From a trend card to the ads behind it, in three steps
- Open a creative from the card. It opens that ad in the Spytrend ad library.
- Open the advertiser. See every other ad the page runs and where it runs them.
- Filter the niche by newest. The ads that made the trend come first.
Why the ads, not only the card
A card says something is moving. The ads say what: the products, the angles and the offers advertisers are betting on.
How to start
Open the top card of your radar in the Spytrend ad library. Create a free account: it opens the ad library, and paid plans add fresh ads and every filter.